Assistant Director of External Relations

Towson University (TU) has earned distinction as both a top-100 public university and one of the nation's great colleges to work for. Located north of Baltimore, TU currently enrolls over 19,000 students and is the second-largest university in the prestigious University System of Maryland. Towson University fosters a climate that is grounded in respect to cultivate the intellectual and personal growth of the entire university community.

The Assistant Director of External Relations plays a central role in supporting student success via employer recruitment, with a focus on: (1) providing competitive opportunities to all TU students; (2) securing participation in the Career Center’s major career fairs each academic year; and (3) generating revenue for the department. This position is responsible for developing and maintaining employer relationships that drive impactful career community sponsorship and strategic student engagement opportunities.

The Assistant of External Relations also plays a supporting role in the administration and growth of the Career Center’s Employer Partnership Program. Through data-informed outreach and partner cultivation, this position supports the expansion of career programming and enhances student access to internships, jobs, and employer connections.

In collaboration with the Career Education team, faculty, and campus partners, this position contributes to program management, supervises student interns, and advances the Career Center’s employer engagement strategy through purposeful revenue-generating efforts and recruitment.

Responsibilities for the Assistant Director of External Relations include, but are not limited to the following:

• Serves as the external relations lead for assigned Career Communities, managing a portfolio of employers across industries that align with student interests and academic programs; develops and implements an employer recruitment strategy designed to generate leads, expand TU’s Career Center employer network, and increase participation in impactful programs such as career fairs, on-campus recruiting, and sponsorship opportunities; assists in retaining the existing base of employers through the delivery of excellent customer service and continued follow-up
• Actively represents the Career Center at on and off-campus employer events, including career panels, networking receptions, advisory meetings, and recruitment visits
• Cultivates and maintains strong relationships with employers through regular outreach, presentations, and one-on-one engagement with consideration for revenue development throughout the TU footprint; actively converts employer interest into formal engagement through clear communication of engagement benefits, timely follow-up, and strategic alignment with Career Center goals; collaborates with the Associate Director of External Relations and Partnerships to meet revenue benchmarks, grow the Career Center’s employer partnership program, and ensure sponsor benefit delivery
• Works closely with Assistant Directors of Career Education, faculty, internship coordinators, and other campus stakeholders to connect employers with tailored recruiting opportunities; utilizes Handshake to track outreach activity, manage the employer pipeline, and generate reports that guide strategic recruitment and revenue decisions
• Collaborates with the Career Education team and assigned Career Communities to support the planning and delivery of employer-facing events and employer recruitment; contributes to the design and execution of signature programming such as career fairs, industry-specific boutique fairs, employer tabling, and direct employer engagement with students
• Performs other duties as assigned

The work hours for this position may include occasional weekends a