Senior Manager, Sales Marketing

Job Title

Senior Manager, Sales Marketing

Job Description

I. Job Summary | Major goals and objectives.

 

Dotdash Meredith is seeking a Senior Manager to join our Lifestyle team, contributing to the category strategy for our Home/Household & Pet CPG/Automotive vertical. In close partnership with the Lifestyle Sales team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Director, Marketing on the Home/Household & Pet CPG/Automotive vertical. 

This hybrid role, based in NYC, requires three days in the office each week.

• Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Home/Household & Pet CPG/Auto vertical 

• Vertical Strategy: Collaborate across the Dotdash Meredith portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles

• Brand Communication: Lead internal conversations with Dotdash Meredith brands and verticals to communicate high-value opportunities to the Drink sales team on a regular basis

• Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly

• Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition

• Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

II. Essential Job Functions

 

Weight % Accountabilities, Actions and Expected Measurable Results

 

80% Proposal Development

20% Presentation Development 

III. Minimum Qualifications and Job Requirements | All must be met to be considered.

Education:

• Bachelor's degree

Experience:

• 3 - 5 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Home, Household CPG, Pet CPG, and Auto Category is a plus 

Specific Knowledge, Skills and Abilities:

• Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)

• You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences

• You have an understanding of digital advertising landscape, products, and trends; understanding of print and/or programmatic marketplace is a plus

• You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward

• You are comfortable working in a fast paced environment

% Travel Required (Approximate): 5% or less

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $90,000.00 - $110,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed i