Sr. Analyst, Product Led Growth

Genesys empowers more than 7,500 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experiences at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time.  

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.

COMPANY DESCRIPTION

At Genesys we are the undisputed leader in omni-channel and cloud contact center software. Our evolution into a SaaS model is powering our growth and presents unique opportunities for employees. We are Global company with a startup feel.

We are looking for a Sr. Analyst, Product Led Growth, in the Marketing org, with strong technical skills, familiarity with product led growth concepts (or digital property + business analytics experience), and senior leadership communication experience. You should be eager to tackle day-to-day insights requests while learning about advanced analytical methods in the process of informing the business on longer-term impact. Our team, Marketing Analytics within Marketing Operations, handles business intelligence, analysis, and data science for a global portfolio of best-in-class Customer Experience platforms (see Gartner). We’re also award-winning pioneers within the B2B marketing space for our practices.

We need someone who’s responsive and communicative to cross-functional leadership, while also being open to learning how to rigorously analyze complex phenomena. Using your analytical aptitude, communication skills, and growth mindset, you will lead or participate in important analyses around funnel optimization, ROI, and revenue incrementality.

JOB DESCRIPTION

Responsibilities:

• Day-to-day analyses of PLG funnel drivers/detractors, from digital campaigns through product engagement and more.
• Communication of findings with PLG leadership, as well as Marketing and Product leadership more generally.
• Contribute to PLG reporting within Marketing’s Tableau-based ecosystem and standards.
• Contribute to PLG’s quantitative growth model, to inform forecasting and target setting.
• Contribute to methodological discussions more generally.
• Where bandwidth allows, contribute to - and advance your knowledge of - Marketing Analytics more generally.
   

Qualifications:

• 3-5 years of experience in Marketing and/or Product analytics (at least one year of Marketing experience preferred)
• Experience communicating with senior business leadership
• Intermediate to Advanced proficiency in MS Excel. Ability to leverage pivot tables and Vlookups
• Degree in a quantitative discipline, such as statistics, economics, mathematics, computer science, engineering preferred but not necessary (quantitative social sciences also appreciated!)
• Ability to run complex SQL queries (joins, subqueries, window functions)
• At least 1 year of experience with Tableau.
   

Benefits

• Medical, Dental, and Vision Insurance
• Telehealth coverage
• Flexible work schedules and work from home opportunities
• Development and career growth opportunities
• Open Time Off
• 401(k) matching program
• Adoption Assistance 
• Infertility treatments
   

See more Genesys benefits information at https://mygenesysbenefits.com/
 

About Genesys

Every year, Genesys® delivers more than 70 billion remarkable customer experiences for organizations in over 100 countries. Through the power of the cloud and AI, our technology connects every customer moment across marketing, sales and service on any channel, while also improving employee experiences. Genesys pioneered Experience as a Service℠ so organizations of any size can provide true personalization at scale, interact with empathy, and foster customer trust and loyalty. This is enabled by Genesys Cloud™, an all-in-one solution and the world's leading public cloud contact center platform, designed for rapid innovation, scalability and flexibility. Visit www.genesys.com.

Genesys is an equal opportunity em