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Director, Global Marketing & Digital Excellence

AstraZeneca
Spainfull_timeVerifiedPosted 2 May 2025

About the role

<p><span> </span></p><p><b><span>Introduction to the Role:</span></b><span> </span></p><p><span><span>Join us at </span><span>AstraZeneca’s</span><span> </span><span>Biopharmaceuticals</span><span> Business Unit (BBU)</span><span> where we turn ideas into life changing </span><span>medicines</span><span>. We’re passionate about the </span><span>potential</span><span> of science</span><span> to address the unmet needs of patients around the world. We commit to those areas where we </span><span>believe</span><span> we can really change </span><span>the </span><span>co</span><span>urse of medicine </span><span>and bring big new insights to life. Our Vision for Global </span><span>Business</span><span> </span><span>Excellence</span><span> </span><span>is to support our BBU Ambition with a relentless focus on securing pre-launch </span><span>/ launch </span><span>excellence, future proofing </span><span>the </span><span>BBU</span><span> with elevated extraordinary capabilities and enabling practice change at scale. </span></span><span> </span></p><p><span> </span></p><p><b><span>Team overview</span><span>:</span></b><span> </span></p><p><span><span>In our ever-changing environment the importance of finding a blend between innovation and new ways of working while keeping focus on the core principles for impactful interactions with our external customers is more important than ever. In short, strong </span><span>marketing </span><span>capabilities </span><span>are at the core of this and </span><span>will secure the long-term success for the BBU and AZ overall. </span></span><span> </span></p><p></p><p><span><span>The </span><span>Marketing &amp; </span><span>Digital</span><span> </span><span>Excellence</span><span> </span><span>team </span><span>forms part of G</span><span>lobal Insight &amp; Business Excellence</span><span>, </span><span>play</span><span>ing</span><span> a critical role in</span><span> defining the roadmap </span><span>for future success</span><span>. Ensuring that</span><span> </span><span>the required</span><span> </span><span>marketing </span><span>and launch </span><span>capabilities are developed across the BBU</span><span>.</span></span><span> </span></p><p></p><p><span><span>Our </span><span>Marketing </span><span>E</span><span>xcellence</span><span> mission</span><span> is to </span><span>“Inspire and build extraordinary</span><span> </span><span>m</span><span>arketers, equipped to deliver</span><span> </span><span>exceptional customer experiences, which change clinical practice, improve </span><span>patient </span><span>outcomes, and drive growth for our brands”</span><span>.</span></span><span> </span></p><p><span> </span></p><p><b><span>Accountabilities:</span></b><span> </span></p><p><span><span>Reporting to the Senior Director, Marketing &amp; Digital Excellence, you</span><span>r first priority </span><span>will </span><span>be to develop </span><span>digital capabilities</span><span> aligned to </span><span>Ambition 2030. As Director, Marketing &amp; Digital Excellence, you'll lead our digital ecosystem, communications, and capabilities. You'll build relationships with </span><span>senior </span><span>leaders and markets to strengthen our marketing framework, enhance learning content, and embed </span><span>new technologies like </span><span>AI across the BBU.</span><span> </span></span><span> </span></p><p><span><span>Your second priority will be collaborating with the marketing excellence team on broader initiatives. This involves building a global marketing community, embedding our vision for Marketing 2030, evolving strategic planning processes, and driving flagship marketing initiatives to support Ambition 2030.</span></span><span> </span></p><p><span> </span></p><p><b><span>Expertise Required:</span><span>  </span></b><span> </span></p><ul><li><p><span><span>Bachelor’s degree</span><span>, preferably </span><span>in Marketing or Life Sciences</span></span><span> </span></p></li></ul><ul><li><p><span><span>Minimum of 8 years in </span><span>the pharmaceutical ind</span><span>ustry</span><span>, </span><span>market,</span><span> and global roles </span></span><span> </span></p></li></ul><ul><li><p><span><span>5+ years expertise applying strategic thought leadership, driving disciplined execution, agility and facilitating cultural change and process improvement </span></span><span> </span></p></li></ul><ul><li><p><span><span>Confirmed experience leading high level strategic business initiatives</span></span><span> </span></p></li></ul><ul><li><p><span><span>Experience driving </span><span>digital </span><span>innovation a</span><span>t scale</span><span>, including </span><span>AI, </span><span>new technologies, </span><span>process,</span><span> and platforms </span></span><span> </span></p></li></ul><ul><li><p><span><span>Ability to work across geographies</span></span><span> </span></p></li></ul><ul><li><p><span><span>Effectively interact and build strong partnerships with c

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AstraZeneca

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