Manager, Brand Strategy & Marketing (Digital Asset Management)
Warner Bros. DiscoveryAbout the role
Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Warner Bros. has been entertaining audiences for more than 90 years through the world’s most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We're always on the lookout for energetic, creative people to join our team.
Your New Role…
- The Manager, Brand Strategy & Marketing is responsible for overseeing the acquisition, procurement, and ingestion of a high volume of marketing assets—including Key Art, Unit Photography, Gallery Shoots, AV materials, and other campaign deliverables—from network partners and internal stakeholders. The position ensures that all assets are accurately tracked, cleared, and published across internal systems and B2B platforms, maintaining compliance with legal and talent approvals.
Your Role Accountabilities…
- Manages the tracking, and ingestion of a high volume of marketing assets—including Key Art, Unit Episodic, Gallery, Promos, and Trailers—while ensuring timely updates to the company-wide marketing asset library and seamless publishing to the B2B platform. Oversight of compliance with talent and legal approvals and managing all domestic and international communications related to asset receipt and delivery timelines. Collaborates extensively with cross-functional teams such as Art & Advertising, Marketing Operations, WB International Television, Domestic Home Video, International, Consumer Products, Marketing, Music, Syndication, Production Offices, Legal, and Labor Relations. In partnership with the Brand Marketing Assets Supervisor, the role leads and delegates all brand coverage and asset acquisition efforts, ensuring consistency and integrity of brand and IP representation across global distribution channels. Responsibilities also include managing assigned IP from a brand perspective, which encompasses script reading, assigning and reviewing coverage, overseeing image retouching and editing, and maintaining accurate metadata. The role supervises the distribution of coverage memos and coordinates union billing with finance, ensuring that all projects and assets are delivered on time, within budget, and in alignment with brand standards.
- Manages the end-to-end workflow of marketing asset acquisition from network partners, ensuring seamless coordination across procurement, legal, and brand compliance. Oversees brand integrity for current and legacy titles across all marketing channels, events, and activations. Acts as the primary liaison between networks, internal brand teams, and external clients, while ensuring all contractual documents are properly routed and approved in line with regulatory and brand standards.
- Acts as key liaison between internal teams and external partners, delivering strategic and creative feedback while managing brand approvals with precision. Oversees the full asset review and delivery workflow to ensure alignment with brand standards and legal requirements. Collaborates cross-functionally with departments including publicity, production, legal, creative, social, franchise, and consumer products to implement brand strategy across all campaign phases. Ensures all assets are cleared, compliant, and consistently executed across touchpoints.
- Oversees the Brand Asset team’s operational readiness by maintaining up-to-date documentation—including brand guidelines, protocols, and training materials—and leading onboarding and training for supervisors and contingency staff. Partners with the Brand Asset Supervisor to identify and implement tools and workflow improvements that enhance efficiency and knowledge-sharing. Communicates proposed process changes to the SVP, Brand Strategy & Marketing to ensure strategic alignment and operational consistency.
- Provides on-set production support and serves as the primary liaison for gallery shoots and in-production needs, ensuring all logistical and brand requirements are met. Coordinates across creative, produ
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