Regional Trade Marketing Representative

 

 

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

 

To make a difference with us, all you need to do is bring your human best.

 

What will your story be? Apply now!  

Learn more: jti.com

 

 

Please apply until 28th March

 

Contract type: Permanent

Contact person: Luis da Silva, Talent Attraction Lead Expert

 

 

Regional Trade Marketing Representative

 

Position purpose:  

 

Position is responsible for executing comprehensive sales and merchandising programs for retail accounts, with the explicit goal of increasing sales. The Representative does so using their expertise, discretion and judgment to tailor sales programs to each account. The Representative is responsible for any special projects needed within the Region. Examples being, train new hires, fill in vacant positions, assist TMR’s who might need extra help. The employee will need to travel 75% of the time (depending on territory size average 3-4 nights per week).
 

 

What will you do – responsibilities: ​​

 

Execution Planning:

• Determines visit frequency in alignment with "JTI customer prioritization";
• Contributes to decision-making regarding which activities should be implemented at the outlets;
• Coordinates visit timing with customers to maximize impact;
• Plans calls based on sales data (in/out sales) from the outlets to ensure optimal outcomes.

Strategic Insights & Business Advice:

• Leverages local knowledge to identify opportunities for inclusion in the Cycle Plan;
• Analyzes JTI activity and program performance to inform future planning;
• Monitors competitor and retailer activity within the respective territory and outlets;
• Presents JTI sales data provided by the Head Office;
• Educates and guides outlets on effective tobacco category management;
• Strategically utilizes business insights (from both JTI and retailers) to strengthen sales arguments.

Negotiation & Selling Process (Double Win):

• Negotiates short-term sell-out volume agreements to boost JTI sales (e.g., trade marketing programs);
• Ensures product placement aligns with agreed planograms and checks compliance with contractual standards;
• Applies an advanced selling process, aligning JTI product benefits with customer needs;
• Proactively anticipates and addresses objections, securing commitment by highlighting the overall benefits of the JTI proposal;
• Ensures correct selling price points and that required JTI SKUs are listed.

Logistics:

• Merchandises stock and, when needed, educates store staff on the importance of product availability;
• Places or manages top-up orders on behalf of the retailer.

Performance:

• Evaluates individual performance against set objectives and identifies opportunities for future improvement;
• Records results relative to objectives in Synergy or a similar system.

Other:

• Manages various tasks and projects as they arise, or as requested by the manager.

Who are we looking for – requirements: 

 

• High School Diploma required; additional education preferred;
• Minimum of 3 years of experience in FMCG sales;
• Strong computer skills, including proficiency in Microsoft Office Suite;
• Solid commercial understanding;