Senior Member Growth Marketing Associate

Maven is the world's largest virtual clinic for women and families on a mission to make healthcare work for all of us. Maven's award-winning digital programs provide clinical, emotional, and financial support all in one platform, spanning fertility & family building, maternity & newborn care, parenting & pediatrics, and menopause & midlife. More than 2,000 employers and health plans trust Maven's end-to-end platform to improve clinical outcomes, reduce healthcare costs, and provide equity in benefits programs. Recognized for innovation and industry leadership, Maven has been named to the Time 100 Most Influential Companies, CNBC Disruptor 50, Fast Company Most Innovative Companies, and FORTUNE Best Places to Work. Founded in 2014 by CEO Kate Ryder, Maven has raised more than $425 million in funding from top healthcare and technology investors including General Catalyst, Sequoia, Dragoneer Investment Group, Oak HC/FT, StepStone Group, Icon Ventures, and Lux Capital. To learn more about Maven, visit us at mavenclinic.com. 

An award-winning culture working towards an important mission –  Maven Clinic is a recipient of over 30 workplace and innovation awards, including: 

• Fortune Change the World (2024)
• CNBC Disruptor 50 List (2022, 2023, 2024) 
• Fortune Best Workplaces for Millennials (2024)
• Fortune Best Workplaces in Health Care (2024)
• TIME 100 Most Influential Companies (2023)
• Fast Company Most Innovative Companies (2020, 2023)
• Built In Best Places to Work (2023)
• Fortune Best Workplaces NY (2020, 2021, 2022, 2023, 2024)
• Great Place to Work certified (2020, 2021, 2022, 2023, 2024)
• Fast Company Best Workplaces for Innovators (2022)
• Built In LGBTQIA+ Advocacy Award (2022)

Maven is the world’s largest virtual clinic for women and families on a mission to make healthcare work for all of us. Maven’s award-winning digital programs provide clinical, emotional, and financial support all in one platform, spanning fertility & family building, maternity & newborn care, parenting & pediatrics, and menopause. Employers and health plans trust Maven’s end-to-end platform to improve clinical outcomes, reduce healthcare costs, and provide equity in benefits programs. Founded in 2014 by CEO Kate Ryder, Maven has raised $300 million in funding from top healthcare and technology investors including General Catalyst, Oak HC/FT, Sequoia, Dragoneer Investment Group, and Lux Capital.

An award-winning culture working towards an important mission –  Maven Clinic is a recipient of over 30 workplace and innovation awards, including: 

• TIME 100 Most Influential Companies (2023)
• CNBC Disruptor 50 List (2022, 2023) 
• Fast Company Most Innovative Companies (2020, 2023)
• Built In Best Places to Work (2023)
• Fortune Best Workplaces NY (2020, 2021, 2022, 2023)
• Great Place to Work certified (2020, 2021, 2022, 2023)
• Fast Company Best Workplaces for Innovators (2022)
• Built In LGBTQIA+ Advocacy Award (2022)

As the Senior Member Growth Marketing Associate, you’ll inspire, educate and activate women, men & families to access exceptional care for fertility & family building, maternity & newborn care, parenting & pediatrics, and perimenopause & menopause.  This role is ideal for someone with a strong B2B2C marketing background, an understanding of the employer and health plan benefit landscape, the proven ability to work cross-functionally, and exceptional project management skills. This is an opportunity to have an immediate impact by bringing data-driven marketing strategies to life to drive enrollments through health plans and employer groups.

As a Member Growth Marketing Associate at Maven, you will:

• Support implementation of new logos by partnering closely with Client Success and Payer Growth to develop communication toolkits, strategize launch campaigns and execute launch tactics
• Be responsible for exceeding member enrollment goals for assigned accounts post-launch by working cross-functionally with Member Growth Marketing, Client Success and Payer Growth teams directly to execute marketing plans, analyze impact and optimize campaigns
• Refine our enrollment playbook, identify best practice trends, support implementation of new marketing strategies and tests to reach new member populations
• Build strong relationships with the Client Success and Payer Growth teams to identify opportunities to improve processes and scale marketing efforts while driving results
• Execute account-level enrollment tactics, including direct mailer and events 
• Report on performance of relevant accounts

We’re looking for you to bring: