Director, Strategy and Operations - NA Omnichannel

Job Title: Director, Strategy and Operations - NA Omnichannel

Location: Cambridge, MA

About the Job
 

Our Team:

The new Go-to-Market Capabilities (GTMC) organization is designed to drive best-in-class capabilities across the board, to bring value and excellence in Sanofi’s commercial operations across its global organization and in local markets. This will be achieved through process and tool standardization, the removal of barriers between business units, and reduction in capability duplication.

The North America Go-To-Market Capabilities Omnichannel team (NA GTMC OC) will support Sanofi’s North American brand marketing teams to execute meaningful, customer centric, agile marketing across all of Sanofi’s channels. The team includes end-to-end campaign management capabilities, channel experts, day-to-day operations leads, and a transformation function responsible for the organization and delivery of continuous improvement to marketing operations processes.

The NA GTMC OC team has been created to:

• Unlock true cross-brand omnichannel marketing capability and integrating innovations that accelerate brand marketing outcomes

• Free up capacity in marketing teams to focus on brand and content strategy

• Accelerate and standardize omnichannel operations processes

• Improve sharing of best practice

• Clarify accountabilities for day-to-day marketing activities, as well as long term improvement efforts

• Realize efficiencies and economies of scale across the North America and Global marketing organizations

We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.

The Director, Strategy and Operations - NA Omnichannel is responsible for driving the US Omnichannel governance, budgeting, project management, Hub/Digital alignment , prioritization and communication processes.  While this role is individual contributor, this is a leadership role and will be responsible for implementing strong governance, driving ruthless prioritization, and leading large complex multi-function projects.  

This position will report to the Head of Omnichannel capabilities, North America and will be based in Cambridge, MA

Responsibilities

Together with OC leads, co-develop and implement the OC strategy to:

• Effectively plan OC resources across US, Hub, and Global organizations in a OneSanofi first approach
• Own US and coordinate with Global /Digital roadmap to drive next generation OC capabilities
• Own, but jointly create, Gen AI/ future state roadmap for US OC

Effectively drive the management of One Sanofi GTMC North America budget and hub resource allocation

• Develop and effectively communicate the North America OC budget and ensure alignment of budget Global GTMC to ensure no duplication of efforts
• Track project spend to enable dynamic resourcing allocation/highlight risks
• Drive optimal resourcing and allocation of North America aligned hub resources
• Lead North America OC Strategic Resource Planning

Act as an PMO to drive OC projects through the organization:

• Drive collaboration across GTMC Global COEs and US organization ensuring to avoid duplication.
• Manage the Quarterly Business Review process for Business Operations activities. Ensure clear, measurable goals are established, understood and executed against by each functional resource supporting the brand.
• Lead US OC budgeting process and alignment with global GTMC
• Align and report upon US OC performance to GBU’s
• Aligning to a common framework and set of guiding principles shared with GTMC.
• Foster innovative solutions and a design-thinking approach that accounts for key US needs while being aligned with broader GTMC strategies.
• Assess and implement novel methodologies / frameworks in coordination with GTMC COEs to accelerate meaningful insights to inform brand / development plans in a manner that keeps pace with the speed of the critical US market.
• Overall program/project management for US OC digital transformations
• Drive cross-functional awareness &