Brand, Customer & National Account Manager for New Asset M/F/D

Job Description

We have an exciting new job opportunity in Belgium, combining the roles of Account Manager (AM) and Brand and Customer Manager (BCM) for a new asset.

Welcome in our team

Our company’s Oncology division is dedicated to deliver breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team achieves this through an unwavering commitment to support accessibility to medicine, providing new therapeutic solutions, and collaborating with governments and payers to ensure that people who need medicines have access to them. Our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe.

Purpose of the role

The Brand, Customer & National Account Manager Oncology is part of the Oncology Business Unit Belgium & Luxembourg, which consists of several Oncology Franchises. The person in this role will be involved in the GU, Mel, HN franchise and will report to the Franchise Lead GU, Mel, HN.

The Brand, Customer & National Account Manager is a hybrid field-and-strategy role. You will build trust-based relationships with healthcare professionals and define local marketing and promotional activities to grow a new oncology asset. Manage sales and business across around 10 accounts and engage key customers (medical oncologists, neurologists, hospital pharmacists, nurses). Work cross‑functionally with medical affairs, digital & data analytics, market access and others to translate national strategy into local execution. As the single point of contact for this asset, you will deliver value to HCPs, drive sales growth, expand market share and build the commercial foundations for this new oncology product.

Primary responsibilities

Marketing Strategy & Insights

• Articulate local market and customer insights into an integrated brand plan aligned with global and regional strategy; adapt the plan, brand strategy and messaging as needed based on those insights, and translate customer needs into promotional materials and campaigns.

• Be the brand, competitor and market expert for the assigned indications, and be accountable for planning and delivering marketing initiatives and materials that drive performance.

• Drive cross‑functional alignment by leading team discussions, with medical affairs, market access, digital & analytics and sharing best practices across the oncology BU.

• Maximize the use of commercial channels by leveraging digital while finding the right balance digital/print, to ensure optimal customer engagements.

• Own the brand budget for assigned indications and ensure initiatives deliver performance.

Account Management & Stakeholder Engagement

• Build and maintain long-term partnerships with customers and key opinion leaders through tailored visits, meetings, congresses and educational events.

• Deliver targeted account management across your territory: map stakeholders, understand patient journeys and how each stakeholder influences treatment decisions.

• Use data and analytics to design tailored customer engagements, balancing physical and digital interactions to meet customer preferences.

• Drive sales performance: monitor business performance vs. objectives.

• Identify local drivers and barriers, generate actionable insights, review and improve materials accordingly.

• Manage allocated sales sponsorship budget, work collaboratively with accounts and internal teams to identify regional partnership opportunities, while adhering to local law, company SOPs and ethical standards.

Your profile

You are passionate about marketing, science, and people!

• University degree in Life Sciences or another relevant discipline with healthcare curriculum from an accredited university ;

• Minimum of 2 years of healthcare industry experience ;

• Previous oncology experience and/or scientific knowledge in oncology is preferred ;

• Experience in sales and/or account management is preferred ;

• Experience in marketing or project management is a plus ;

• Ability to work both independently and within a team environment ;

• Ability to work in a very complex and rapidly evolving setting ;

• Be able to translate detailed medical and business content into balanced messages ;

• Strong organizational and time management skills ;

• Ability to adapt your engagement style to different customer types and to influence without authority ;

• Open for innovation and experimentation ;

• Fluent in conversational