Senior Social Media Manager
OLIVER AgencyAbout the role
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Senior Social Media Manager
Location: Hoboken, New Jersey
About the role:
If you’ve ever left a brand comment so iconic it made the creator pin it — keep reading.
We’re looking for a culturally fluent, voice-savvy, comment-section mastermind to join our team as Senior Social Media Manager for Dove Men. This role is built for someone who lives deep in the feed — watching TikToks instead of TV, knows when to be bold, when to be clever, and when to just let the feral flag fly — all while staying deeply, intentionally on-brand.
You’ll be the front line of these brands across TikTok, Instagram, and beyond — leading community engagement, content calendar management, real-time platform strategy, and serving up voice-driven magic that feels fresh, human, and relevant.
What you will be doing:
- Curate brand-specific TikTok feeds daily to stay current with trends and culture.
- Craft engaging, scroll-stopping and on-brand comments on viral posts with perfect timing.
- Engage in real-time conversations that align with brand identity.
- Support and amplify creator and partner content to enhance reach.
- Oversee and manage the complete social content calendar.
- Develop community-driven content ideas collaboratively with teams.
- Write short-form content for various digital platforms, ensuring consistent brand voice.
- Provide feedback to creators ensuring brand tone and visual consistency.
- Track and present community engagement insights and trends weekly.
- Assist inmaintainingorganizational tools and managing basic platform operations.
- Collaborate with PR/legal on sensitive topics and issues.
- Identifyand engage potential creators using social listening techniques.
- Support content creation initiatives, especially if skilled in on-camera roles or editing software.
What you need to be great in this role:
- 2-5 years of experience in social media — with a sharp eye for voice, tone, and cultural nuance.
- Deep knowledge of TikTok, Instagram, Pinterest, and YouTube — both as a user and as a strategist.
- Strong passion for and deep understanding of men's sports and sports culture.
- A natural communicator — you know how to turn comments into mini-brand moments and DMs into brand love.
- Emotionally intelligent — you know when to be cheeky, when to be serious, and how to read the room.
- Obsessed with skincare and haircare — you’ve got opinions, recs, and a shower shelf to prove it.
- Comfortable with social scheduling tools, platform ops, and keeping things buttoned up behind the scenes.
- Fluent in content trends, emerging creators, and comment-section goldmines.
- At the time of this posting, the base salary for this position may range from $89,250.00 to $99,750.00 . Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is j
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