Associate, Community (Influencer)

Company Description

Her Campus Media is the #1 media portfolio for college students and Gen Z. Our brands -- Her Campus, Spoon University, College Fashionista, InfluenceHer Collective, and Generation Hired -- reach an audience of over 10 million readers and 550K social followers, and count more than 50,000 influencers and student ambassadors at 1,600 colleges in our global network. Whether through content, resources, events, or other experiences, our mission is to support, celebrate, inspire, amplify, and equip Gen Z to realize their dreams as individuals and for society. We also power full-service, integrated marketing programs for the world’s top brands, who partner with us to create authentic, meaningful connections with our audience.

Her Campus Media is made up of passionate, entrepreneurial, ambitious doers who are fired up about cultivating the next generation of leaders and changemakers. We are a small but mighty team of individuals, most of whom identify as women, committed to continuing to build a dynamic and inclusive organization where we want to work. Visit our Careers page to learn more about our culture and what makes us tick at hercampusmedia.com/careers!

Job Description

Her Campus Media is seeking a Community Associate who specializes in influencer and campus ambassador communities to join our team full-time. This person will play a critical role in managing, engaging, and scaling our influencer communities while also providing thoughtful, strategic recommendations and enhancing the community member experience.

A creative and nimble culture, ambitious, engaged and passionate community members to work with, a focus on a key priority area for the business, and opportunity for growth make this an ideal opportunity for a talented and capable self-starter interested in a meaningful role at the forefront of the influencer and ambassador space.

Responsibilities and Duties:

• Serve as a main point of contact for members of the InfluenceHer Collective, College Fashionista and Campus Trendsetters communities

• Lead day-to-day community management and retention efforts for the InfluenceHer Collective, College Fashionista and Campus Trendsetters communities

• Implement the InfluenceHer Collective, College Fashionista, and Campus Trendsetters community communication strategy, including but not limited to creating and distributing community newsletters and surveys and managing community social media groups and accounts

• Support and execute an innovative community engagement strategy for the InfluenceHer Collective, College Fashionista, and Campus Trendsetters communities, including but not limited to implementing educational, mission-driven programming, developing resources, hosting community events, and promoting incentives

• Manage weekly community performance tracking, analyzing data and compiling community activity and performance to identify trends and areas for improvement

• Keep a pulse on college, Gen Z, and influencer marketing trends with an eye toward enhancing and innovating Her Campus Media's community offerings, which may include contributing time and knowledge to the Her Campus and Spoon Chapter Networks in addition to the InfluenceHer Collective, College Fashionista and Campus Trendsetters

• Update and maintain internal databases with key information for the InfluenceHer Collective, College Fashionista and Campus Trendsetters communities, including alumni information

• Manage interns as needed

Qualifications

We believe the following will set you up for success in this role. If you don't have all of these qualifications, please still consider applying and tell us more about what makes you a great candidate for this role! We value unique perspectives, approaches and backgrounds. 

• Bachelor’s degree (or other college degree) preferred

• 1+ years of community management experience, ideally in-house at a brand and/or managing influencer and brand ambassador relationships and marketing programs 

• Demonstrated strong interest and knowledge in the influencer marketing industry and Gen Z as well as a pulse on trends in the space

• Strategic thinker with the ability to make data-driven decisions, participate in public speaking opportunities, communicate with influencers/ambassadors, and manage relationships via email, phone, video meeting, and in-person

• Excellent oral, written and verbal communication skills

• Rigorous attention to detail and eye for design

• Superior organizational abilities

• Self-starter with go-getter attitude, positive and upbeat nature, and excellent work ethic who is a team player and excited about working in a startup environment

• Proficiency in social media, particularly TikTok and