Business Development Lead - Interactive

Sawhorse Productions is a Los Angeles based, Award winning full-service creative studio turning ideas into unforgettable experiences through captivating branded content, viral social moments, and groundbreaking interactive experiences. We partner with industry-leading brands, artists, and studios such as Walmart, Google, NBCUniversal, Fanatics, Toyota, Pepsi and Alo to deliver industry-leading, innovative multi-platform content. At Sawhorse, we believe in fostering a culture of collaboration, creativity, and relentless excellence while shaping the future of digital storytelling.

Our releases include: [Roblox, Fortnite, Rec Room, ZEPETO]

• Roblox: Walmart Discovered - 2024 ADDY Winner
• Roblox: Fenty - 2024 Webby winner
• Roblox: Alo Sanctuary
• Roblox: Beetlejuice Escape the Afterlife
• Roblox: Lamborghini Lanzador Lab - 2024 Telly Winner
• Roblox: Elton John’s 'Beyond The Yellow Brick Road'
• Roblox: Olivia Rodrigo 
• Roblox: Fashion Klossette
• Gen AI applet: Coca - Cola Cappy
• And numerous digital fashion releases on UGC Gaming platforms - Sawhorse Productions

Sawhorse Productions is seeking a Business Development Lead to drive growth and expand client partnerships within our Interactive Department, shaping the future of branded and immersive marketing through leading UGC gaming platforms, Augmented/Virtual Reality applets, Gen A.I. activations and experiential events.

In this role, you will identify and cultivate strategic opportunities across custom-built interactive experiences, user-generated content (UGC) platforms, and metaverse environments. With a strong focus on partnering with top-tier brands and entertainment properties, you will develop targeted sales strategies and build relationships with potential clients to grow our portfolio of cutting-edge projects. Success in this position requires a deep understanding of gaming, metaverse ecosystems, and emerging digital engagement trends.

Requirements

• Identify and secure new business opportunities: Strategically target high-potential clients and convert leads into long-term partnerships that drive revenue growth.
• Expand and strengthen client relationships: Uncover new opportunities, increase project scope, and introduce existing clients to the full range of Sawhorse’s capabilities.
• Develop and execute targeted outreach strategies: Connect with brands and partners entering the immersive space, including metaverse activations, UGC platforms, and interactive media.
• Build and manage a robust sales pipeline: Conduct strategic research and leverage market insights to identify and track high-value prospects.
• Bidding & pitch workflow: Help lead and streamline business development conversations within the high-volume pitch and bidding process.
• Establish and nurture industry relationships: Engage with key decision-makers across entertainment, gaming, tech, and brand sectors to foster long-term partnerships.
• Collaborate on tailored client solutions: Work cross-functionally with creative and production teams to develop compelling sales decks and customized proposals that align with client objectives.
• Leverage data-driven prospecting: Implement analytical strategies to refine outreach efforts, improve conversion rates, and maximize sales effectiveness.
• Increase Sawhorse’s industry presence: Represent the company at conferences, networking events, and industry gatherings to establish new connections and showcase our expertise.
• Track performance and optimize strateg