At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.

As we modernize and scale the community foundation that drives Webflow’s growth, we’re looking for a seasoned Senior Community Marketing Manager to architect a comprehensive community strategy that serves our most loyal advocates while thoughtfully expanding to new audiences like developers, marketers, and enterprise teams. You’ll be responsible for our most critical community programs, while building the infrastructure needed to scale Webflow’s community as a sustainable growth channel.

Webflow’s community is one of our greatest differentiators–creative, passionate, and deeply invested in our mission. We're looking for someone eager to actively listen and engage to understand our community's evolving needs, and translate that into programs that deliver meaningful value for our community and measurable outcomes for our business.

This is a highly visible and strategic role in which it will be crucial to build trust and cross functional relationships with Customer Success, Marketing, Sales, Support, Product, and more to drive growth and business impact.

About the role:

• Location: Remote-first (United States)
• Full-time
• Permanent
• Exempt
• The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
  
  
• United States  (all figures cited below in USD and pertain to workers in the United States)
• Zone A: $120,500 - $157,000
• Zone B: $114,500 - $149,500
• Zone C: $108,000 - $141,000

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

• Reporting to the Head of Customer Marketing & Community 

As a Senior Community Marketing Manager, you’ll … 

• Own and evolve Webflow’s holistic community strategy – modernize existing programs and launch new initiatives that deliver deep value for our community and measurable business outcomes
• Translate community insight into impact — proactively listen to community feedback, trends, and sentiment to inform programming, surface needs, and amplify community voices internally and externally
• Lead and scale marquee community programs — design scalable programs that empower the community to host regional events, create and share content, and participate in high-impact activations that strengthen community connection and amplify Webflow’s brand
• Build scalable community infrastructure — manage platforms, implement unified community moderation, and establish consistent measurement and reporting across channels
• Architect a community-driven content engine — cultivate and amplify authentic user-generated content (UGC) in partnership with key community leaders to drive awareness, education, and adoption of Webflow’s core products 
• Grow and engage emerging community segments — intentionally expand Webflow’s community programming to serve broader personas with personalized content and engagement experiences over time
• Embed community across the customer journey — partner with Product, Marketing, Sales, Customer Success, Support, and Ecosystem teams to identify opportunities to integrate community into the broader customer experience
• Define and track community success metrics — define KPIs with data team and