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(Senior) Content Marketing Manager (m/f/d)

Bertelsmann
Germanyfull_timeVerifiedPosted 21 Feb 2024

About the role

<p> </p> <p> </p> <p>We are looking for a</p> <p>(Senior) Content Marketing Manager (m/f/d)</p> <p>(unlimited, full-time) Join our team one of our locations in Berlin or Stockhom – flexible working conditions available</p> <p> </p> <p>Back planning sheets and creative concepts are what you eat for breakfast, creativity and deadlines are in your DNA. Sounds like you? Then you might be the creative powerhouse we are looking for. In our international Creative Content &amp; Media team, we have a spot open for a content marketer (m/f/d) that is on the crossline of content creation. Join our dynamic fintech team and play a pivotal role in shaping our brand narrative.</p> <p> </p> <h2>Responsibilities:</h2> <ul> <li>Develop impactful B2B and B2C content concepts that captivate our target audience, aligning seamlessly with our marketing and brand objectives.</li> <li>Debrief a 360-campaign brief into a creative brief for our designers and copywriters (or yourself) to work on.</li> <li>Be the sparring partner to helps bring ideas to life with visually compelling concepts, transforming abstract ideas into concrete, impactful content, while meeting every deadline and requirement.</li> <li>Conduct research to pinpoint market trends and customer needs. Translate these insights into easily digestible formats that drive customer engagement.</li> <li>Weave information from diverse sources into a cohesive narrative. Provide a clear outlook on how this information can be harnessed to achieve our goals.</li> <li>Work closely with cross-functional, international teams to efficiently organize and prioritize project needs. Bring them home in our content calendar and measure the effectiveness of your content.</li> <li>Innovate and broaden our (content) horizons: dare to do it differently and to take that extra mile.</li> </ul> <p> </p> <h2>Your Profile:</h2> <ul> <li>Bachelor’s or master’s degree in Communications, Marketing, Journalism or related fields.</li> <li>Over 5+ years’ experience in creating creative concepts and bringing them to life and proven experience in content and/or project management, experience in a creative (marketing) agency would be a plus.</li> <li>Experience in delivering assets for multiple markets as well as interested and advanced in both the B2B as the B2C audiences.</li> <li>Excellent understanding of data measured by general campaign KPIs and able to pinpoint the right topics for a deeper understanding.</li> <li>Excellent communication skills (written and spoken) in English and German or Dutch/ Swedish.</li> <li>Thrives in a fast-paced, dynamic fintech environment.</li> </ul> <p> </p> <p> </p>

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Company

Bertelsmann

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