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Channel Marketing & Programs Manager

Cloudflare, Inc.
UKRemotefull_timeVerifiedPosted 8 Apr 2025

About the role

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company. 

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us! 

Position Location: Toronto, Ontario

About the Role:

Cloudflare’s Marketing team is seeking a Channel Marketing & Programs Manager to lead partner initiatives, hosted events, and marketing campaigns across Canada. In this role, you’ll collaborate closely with partners and our regional marketing team to develop and execute high-impact programs that drive pipeline growth and revenue. Success in this role requires experience in designing and executing revenue-generating programs in partnership with both direct sales teams and reseller partners.

What You'll Do:

  • Develop and execute the Canada Marketing Plan, working closely with internal teams and partners.
  • Plan and manage marketing campaigns, events, channel programs, and digital initiatives to drive customer engagement and sales growth.
  • Track, analyze, and optimize campaign performance using Salesforce and other marketing tools.
  • Advocate for partner and country-specific marketing needs, securing internal resources and aligning initiatives with global programs.
  • Manage partner incentives, budgets, and MDF (Marketing Development Funds) to maximize impact.
  • Collaborate cross-functionally with Partner Account Managers (PAMs), Field Marketers, and other stakeholders to ensure seamless program execution and success.

Key Qualifications & Skills:

  • 5-7 years of marketing experience in Canada, including work with resellers.
  • Bachelor’s degree in Marketing, Business, or Communications (MBA a plus).
  • Strong organizational skills and cross-functional collaboration abilities.
  • Hands-on experience with Salesforce and marketing automation tools.
  • Ability to work independently, manage multiple projects, and thrive in a fast-paced environment.
  • Prior experience in SaaS, cybersecurity, or networking is a plus.

This is an exciting opportunity to help shape Cloudflare’s channel marketing strategy in Canada. If you’re passionate about driving results through innovative marketing programs, we’d love to hear from you!

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.

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Company

Cloudflare, Inc.

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