Principal Product Development, Advertising

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

Our Media Group portfolio is a powerhouse collection of consumer-first brands, supported by media industry leaders, Comcast, NBCUniversal and Sky. When you join our team, you’ll work across our dynamic portfolio including Peacock, NOW, Fandango, SkyShowtime, Showmax, and TV Everywhere, powering streaming across more than 70 countries globally. And the evolution doesn’t stop there. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive.

Principle Product Manager, Ad Innovation and Experience, will be responsible for the evolution of ad products and scaling across new content and platforms, optimizing features driven by data, business needs and research analysis. This is a director level position but an individual contributor role across our Global Streaming Product group.

This role will oversee a portfolio of existing Ad Innovations, projects, and features across multiple devices, services, and partnerships as well as ideating and building new opportunities for live events. Success will require building and maintaining strong relationships with key internal and external Business partners and Technology teams, communicating your vision and strategy of enhancements with executive leadership and key stakeholders.  

This position will report to the Vice President of Product, Ad Innovation and Experience will foster relationships within multiple areas of the business including Product, Design, Data Science, Sales, Sports, Research and Engineering teams.

In this role you will:

• Build a strategic vision, roadmap and experimentation strategy to deliver and optimize new ad products and experiences across platforms
• Create and deliver winning executive presentations that explain product vision, features and KPIs, managing senior stakeholder expectations and to inform priorities
• Partner with cross-functional business units to identify and conceptualize the best growth opportunities for ad products that will engage users and integrate seamlessly with the overall UX
• Collaborate with other product managers, design, data and strategy to develop holistic points of view and confidently make product decisions
• Present research on statistics, experimentation, revenue impact, user behavior and ad product enhancements to manage business health of products
• Deeply understand the ad tech and operations landscape, including existing limitations, emerging capabilities, and best practices, to drive optimal advertising experiences.
• Write feature requirements to capture revenue and engagement needs and collaborate closely with project management, technology & ad ops to implement the requirements, effectively manage ongoing projects, and provide necessary guidance to testers during the QA process
• Perform research on direct and indirect competitive ad offerings and maintain reference materials