Director, Brand Creative (UP&E)

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Universal Products & Experiences Overview:

Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, engaging retail and product experiences across our expansive global theme park destinations (for both owned and 3rd party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s three lines of business include Consumer Products, Games and Digital Platforms, as well as Theme Parks Products & Retail. UP&E is a division of Universal Parks & Resorts, part of NBCUniversal, a subsidiary of Comcast Corporation. https://www.universalproductsexperiences.com/

Universal Products & Experiences is committed to attracting and retaining a diverse workforce of the highest caliber. We are committed to fostering equitable and inclusive environments that honor the experiences, perspectives, and uniqueness of each colleague.

It is the policy of NBCUniversal and NBCUniversal's affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by applicable law.

Job Description

• Leads, concepts, and executes global creative strategy and creative tools for Franchises as assigned.
• Shapes the tone and vision of any given brand
• Develops campaigns and tools that unlock business and brand, ensuring exceptional creative quality across any given Franchise ecosystem.
• As a Franchise shepherd, ensures ownership of projects from start to finish
• Go-to brand expert in the characters/stories/content of NBCU entities
• Oversees deliverables, inclusive of: style guides, asset packs and seasonal deliveries to align with business priorities, packaging and retail guidelines and subsequent approvals
• Ensures that design projects align with brand guidelines, maintaining brand consistency across all touchpoints
• Develops and maintains design standards and guidelines, ensuring consistency across design project and deliverables.
• Ensures best in class processes and fiscal responsibility across the team and organization. 
• A people and projects leader. Looking for a seasoned people manager who can lead direct and indirect reports. 
• Influences and inspires executives, leaders, and teams - both external and internal - across the organization. 
• Collaborates with stakeholders to understand feedback and incorporate design principles into the design process.
• Cultivates effective senior level relationships with key internal and external executives
• Collaborates with cross-functional teams, including studio and character art group to ensure cohesive concept and storyline
• Provides mentoring and coaching to team members
• Curates knowledge of global market landscape and evolving industry trends
• Drives new ideas on partnerships and turnkey creative