Manager, Social Media Marketing

The Company

If you are looking for a life-changing career opportunity, we've got your prescription. Rodan + Fields is a female-founded skincare and haircare company launched in 2008 by Stanford-trained dermatologists Dr. Katie Rodan and Dr. Kathy Fields with the mission of delivering proven results through science-backed, dermatologist-created products. Rodan + Fields is proud of its track record of providing confidence to millions through regimen-based skincare and haircare products, award-winning innovation, and global community of passionate brand advocates.

At Rodan + Fields, you will be challenged to make an impact, inspired to do more, and rewarded for your contributions. We are transforming skincare, and we welcome your big ideas to fuel our ambitious growth plans! You’ll become part of a positive, passionate, and purpose-driven company that is committed to putting people first and protecting our planet. Our 2025 Do Good commitment outlines the actions we are taking to invest in our global communities, support our people and preserve our planet. We provide a creative, vibrant workplace outfitted with all the technology, tools and training you'll need to learn, grow, and thrive!

Join us and share your talents as we develop innovative solutions to give all people the best skin and hair of their lives. In addition to working arm-in-arm with industry leaders, employees at Rodan + Fields enjoy rich benefit plans, tuition reimbursement, a flexible workplace, and perks.

Rodan + Fields is seeking a strategic and creative Social Media Manager to own and elevate the brand’s organic social presence across social channels. This role will be responsible for driving strategy, content creation, community management and reporting across all organic social channels.

The ideal candidate is a results-driven, proactive self-starter who thrives in a fast-paced environment, understands social-first storytelling and is passionate about building authentic brand love through social. They will bring fresh ideas, identify opportunities to innovate and consistently push R+F’s organic presence to the next level.

This role is highly cross-functional and will play a critical role in shaping how Rodan + Fields shows up on social to inspire, engage and connect with consumers.

Key Responsibilities:

Social Strategy + Execution

• Own and lead the organic social media strategy across Instagram, TikTok and Facebook, ensuring alignment with brand priorities, campaigns and launches.
• Lead and manage the social agency relationship, holding them accountable to scope of work, KPIs, timelines and brand excellence.
• Work with the social agency to manage and execute day-to-day social planning, editorial calendar, content briefing, copy direction, approvals and publishing.
• Lead photoshoots and content creation from strategy through execution, ensuring assets are social-first, on-brand and engaging.
• Identify trends, cultural moments and platform innovations to drive relevance and engagement.
• Manage any personalities (brand spokespersons or influencer partners) and any specific owned social activations i.e., Lives, etc.
• Collaborate and Partner across brand marketing team with brand, creative, PR and influencer teams to deliver cohesive storytelling across key brand milestones/moments, tentpole activations, new innovation and touchpoints

Community Management + Advocacy

• Oversee community management, including monitoring, engaging and responding to comments/messages in a brand-right voice.
• Develop and implement strategies to deepen community connections and foster meaningful advocacy.
• Amplify user-generated content and elevate consumer voices to