Senior Brand Specialist - House of Brands

POSITION:  Senior Brand Specialist - House of Brands

LOCATION:  Mahwah, NJ

 

 

Live the Exceptional With Soul.  This is the singular purpose of JLR. 

 

At the core of these experiences are the products themselves.  The JLR brands have undergone a dramatic transformation over the past years. 

 

JLR is reimagining the future of modern luxury by design through our distinct British brands. Our purpose is to ‘Live the Exceptional with Soul’ by being the proud creators of modern luxury and being guided by a set of behaviors we call our Creators’ Code: Customer Love; Unity; Integrity; Growth; Impact.

 

At JLR, we are passionate about our people. They are at the heart of our business. We are committed to fostering a diverse, inclusive culture that is representative of our global customers and the society in which we live; a culture in which every one of our employees can bring their authentic self to work and reach their full potential.

 

Reporting to one of the House of Brands Directors, this role will manage deployment of brand strategy for North America, working closely with the global House of Brands team and the local cross functional team. 

 

What will you be doing:

• Lead and manage Bespoke vehicle programs with cross functional partners across the region and internationally.
• Manage deployment of US brand strategy and brand priorities to cross functional partners, act as relationship lead, and ensure adherence to brand, experience and service guidelines and standards across all touchpoints and client brand experiences such as communications, the customer journey, services, network, etc. A Key relationship will be the marketing team for product and brand input (press releases, brand events, CRM content, website content, etc.).
• Leverage data and insights to understand market requirements, opportunities and threats, recommending mitigations and actions to the local and global brand teams
• Monitor brand health metrics and identifying opportunities for improvement
• Act as voice of the local market and to the global House of Brand team and functional centers of excellence to share best practice and knowledge, and to inform the global strategy 

 

What you will need:

• Must have Bachelor’s Degree in Marketing or related discipline or equivalent work experience
• 5+ years experience related to the role; automotive would be a plus
• Strong cross-functional leadership skills, collaboration and communication skills
• Strong analytical mindset and strategic thinking 
• Consumer/Client insights focused
• Strong project management skills
• Comfortable representing brand to internal and external stakeholders
• Highly motivated and self-starter
• Excellent Microsoft Office skills, particularly PowerPoint and Excel
• Must have the ability to travel (<10% of the time) and must be eligible to work in the U.S.

 

Schedule:  Hybrid Ways of Working (Monday, Tuesday, Thursday - office days; Wednesday and Friday - choice days)

 

Recruitment Salary Range:  $92,000 - $115,000

 

Base pay offered may vary depending on multiple individualized components, including location, skills, experience, and market factors. The total compensation package for this position may also include other elements, including a target bonus in addition to a full range of medical/health, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick/personal, and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employees will be in an “at-will position”.

 

 

So Why Us?

• As a people-first company, working at JLR means opportunity, teamwork, and growth. That’s why working here is so much more than a job.
• Be part of an international, inclusive, and open-minded company
• Global Bonus Program based on company performance
• You are never just a number. We take pride in taking care of our employees doing everything we can to make sure that our teammates thrive both in and out of the office.
• Our employees receive a generous time off policy
• We offer a discounted Vehicle Car Program
• Employees also receive generous health care and retirement plans
• Quarterly Chair Massages
• Maternity/Paternity Leave
• Complimentary lunch  
• And more!

 

 

 Thank you for your interest in working for us, we love it here and think you will too!

 

Please note that if you elect to apply for a role in another country and are successful you would need to be hired as an external c