Media Manager, Ad Operations
VMLAbout the role
Who We Are:
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
What We Are Looking For
VML is seeking a meticulous and proactive Media Manager, Ad Operations to join our dynamic team. This role is crucial for ensuring the seamless execution and tracking of digital media campaigns, primarily through Campaign Manager 360 (CM360). You will be the operational backbone, responsible for accurate trafficking, timely launches, and ongoing delivery, directly contributing to our clients' success and our commitment to connected experiences. We value individuals who are optimistic in problem-solving, courageous in troubleshooting, and dedicated to delivering impact through precision and efficiency. If you thrive in a fast-paced environment and are passionate about the technical side of digital advertising, we encourage you to apply.
What You'll Do
- Own trafficking and implementation of digital media campaigns in Campaign Manager 360 (CM360), ensuring accurate setup and timely execution.
- Maintain and monitor active campaigns to ensure smooth delivery, including pacing, tag validation, and creative troubleshooting.
- Work closely with media strategists and planners to translate media plans into executable trafficking sheets and tag instructions.
- Quality-check creatives, tags, and click trackers before launch to ensure compliance and functionality.
- Coordinate with external platform teams and internal trafficking resources for timely handoff and campaign activation.
- Troubleshoot delivery issues across platforms and provide quick resolutions to minimize delivery interruptions.
- Maintain naming conventions, click tracking parameters, and asset management within the ad server.
- Assist with reporting accuracy, trafficking audits, and campaign wrap-ups.
- Provide support and recommendations on best practices for media delivery and ad serving processes.
Who You Are
- A detail-oriented individual with a strong focus on accuracy and compliance in trafficking and campaign setup.
- An effective communicator with the ability to collaborate seamlessly across internal and external teams
- A proactive problem-solver who approaches challenges with an optimistic and solution-oriented mindset.
- Someone who takes ownership of their work and is committed to delivering high-quality results.
- A team player who thrives in a collaborative environment and is eager to learn and grow.
What You'll Need
- 1-2 years of Ad Operations or Digital Trafficking experience (agency preferred)
- Hands-on experience with Campaign Manager 360 (CM360) is required.
- Familiarity with media delivery via Google Ads, Meta Business Manager, and Programmatic platforms (e.g., DV360, The Trade Desk) is a plus.
- Strong attention to detail with a focus on accuracy and compliance in trafficking and campaign setup
- Proficiency in Excel for trafficking documentation and bulk uploads.
- Understanding of tracking methodologies, floodlight implementation, and QA processes.
What we offer:
- Passionate, driven people | We champion a culture of people that do extraordinary work.
- Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
- Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
- Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of t
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