Brand & Packaging Designer
NestléAbout the role
Brand & Packaging Designer
Position Snapshot
Location: Linda-a-Velha/ Braga
Company: Nestlé Business Services Lisbon (NBS Lisbon)
Full-time/ Hybrid mode
About us
Nestlé Business Services (NBS) is at the heart of the Nestlé Group. We provide Supply Chain, Financial, HR, Digital & social media, CRM and Consumer Engagement services to enable Nestlé to engage with millions of consumers worldwide. We are a multicultural and diverse team of professionals. We are passionate about digital innovation and driving continuous improvement of processes with colleagues across the world.
We are looking for talents who are eager to learn, team players, digitally-savvy, with an entrepreneurial mindset, and who can flourish in a fast-paced, dynamic environment.
If this describes you, and you are looking to join a business where you can really add value, it is time to consider joining NBS!
Position Summary
Supports the Brand teams in adapting and/or commissioning Packaging Design based on the brand’s guidelines and/or internal standards. Responsible for creating and delivering adaptative packaging projects (flat design) and digital mockups to support concept development or rollout of new product concepts, identities and/or guideline updates, guaranteeing the correct application of packaging design systems to ensure design consistency to support Design Excellence at Nestlé. The Packaging Adaptation Designer works independently yet collaborates with cross-functional teams in Lisbon and Global to receive packaging adaptation briefs and brand understanding. When required, the role may involve interaction with Brand Guardians and/or Strategic Agencies when further guidance or input is needed.
A day in the life of...
-Supports, facilitates, and executes design activities as part of the implementation of new or established packaging design systems and/or brand identities across diverse markets and languages, adapting flat design files and/or creating digital mockups.
-Ensures the accuracy, consistency, and alignment of Brand Standards in all delivered projects, regardless of the packaging purpose (concept, promo pack, displays, etc.) and the language displayed
-Based on Brand Guidelines, produces high-quality crafted and visually compelling packaging digital prototypes/mockups to showcase and evaluate product concepts and/or guideline applications to allow stakeholders to visualize the final product.
-Collaborate with cross-functional teams to ensure packaging designs are aligned with product positioning and marketing strategies.
-Collaborate closely with internal stakeholders to gain a deep understanding of their communication objectives and initial briefs, ensuring the successful execution of packaging design projects, as well as adhering to established brand guidelines and working towards achieving brand objectives.
-Supports cross functional teams in testing and visualizing new brand guidelines applied in diverse packaging formats and brands.
-Ensures that all work product adheres to Nestlé Design Global Ways of Working, including the use of internal digital tools to publish the packaging design files as well as the Usage Rights documents
-Work closely with the E-content team to ensure fidelity of packaging adaptation for improving online visualization of CGIs on e-commerce platforms, retailer sites, hero images, and more.
-Collaborate with the D2D Team when upl
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