VP of Marketing (REMOTE)

About Cyware

Cyware delivers an innovative approach to cybersecurity that unifies threat intelligence, automation, threat response, and vulnerability management with data insights gleaned from assets, users, malware, attackers, and vulnerabilities. Cyware’s Cyber Fusion platform integrates SOAR and TIP technology, enabling collaboration across siloed security teams. Cyware is widely deployed by enterprises, government agencies, and MSSPs, and is the leading threat intelligence sharing platform for global ISACs and CERTs. 

Your next opportunity starts here!

More on Cyware: (www.cyware.com) 

Built and designed by SecOps practitioners and cybersecurity leaders, Cyware offers multiple technologies within its Cyber Fusion platform, including advanced threat intelligence solutions (TIP) for large and small security teams, vendor-agnostic security automation (SOAR), and purpose-built security case management. As a result, organizations can increase speed and accuracy while reducing costs and analyst burnout. Cyware's Virtual Cyber Fusion solutions make secure collaboration, information sharing, and enhanced threat visibility a reality for enterprises, sharing communities (ISAC/ISAO), MSSPs, and government agencies of all sizes and needs.

About you: 

• You are driven, inquisitive, proactive, and energetic 
• You have a growth mindset and are committed to delivering results 
• You thrive in a fast-paced, collaborative environment

Why We Are Hiring:

We’re looking for a VP of Marketing with the imagination and passion to lead our team through our next exciting phase of evolution and growth. Your mission is to align Cyware’s goals with client needs and translate those into consistent, effective, and scalable marketing efforts that will generate awareness and demand to drive Cyware’s continued growth.

Come join an exciting cybersecurity product startup that has closed Series C funding round!

What You’ll Do

• Take on full departmental responsibility of Marketing for the company including Demand-gen, Product Marketing, Media/Public Relations, Marketing Ops, Partner Marketing, Content, Events, etc. 
• Plan and execute the overall marketing strategy for the organization ensuring that it successfully captures the attention of our target buyers
• Participate in the development of branding and corporate identity initiatives that sets Cyware apart from the competition
• Become the thought leader behind all content for the company’s online presence, and editorial design 
• Work closely with cross functional teams like the product team and sales team to keep cohesion/consistency throughout the customer’s buying journey 
• Maintain professional/technical knowledge of our company and the industry we operate in by attending educational workshops, reviewing professional publications, establishing personal networks, etc
• Manage existing marketing team, while consistently evaluating new ways to increase efficiency and grow the team.
• Find innovative and new ways to connect with our target audiences in a way that gets them excited about our products 
• Build relationships with media and stakeholders through creative PR efforts 
• Be aware of relevant changes to the market, consumer trends, and the activities of competitors, in order to adjust our marketing plan if necessary
• Conduct market research and implement new strategies based on findings
• Prioritize marketing projects and allocate resources appropriately 
• Report on the effectiveness of marketing campaigns using KPIs and other metrics to identify ROI of our marketing efforts  
• Manage the marketing budget for the entire company and measure marketing campaign costs 
• Participate in quarterly and annual planning of the company’s goals and objectives
• Create reports and presentations for the executive team that show the overall effectiveness of all marketing efforts
• Forecast and manage ongoing hiring needs for the Marketing department 

Who You Are

• Bachelor’s degree in Business, Marketing, or other related field
• Master's in marketing or an MBA would be a plus
• 10-15 years of hands-on marketing experience 
• In depth experience in and knowledge of the Cybersecurity industry
• Proven experience as a marketing leader of a team of individuals to accomplish common goals
• Experience in leading marketing for startups (preferred Series C+)
• Must be able to work with teams that are spread across multiple geographies 
• Must have exceptional verbal and written communication skills 
• Must be ab