Senior Manager, Cross Border Strategy & Execution
VisaAbout the role
About Us
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.
Job Description
The Global Cross Border team is responsible for defining the cross border business strategy across travel and eCommerce and managing its execution across our five regions, working closely with market teams and cross-functional leaders around the world.
Cross Border is a key pillar of Visa’s 2030 strategy and one of the largest growth opportunities for Visa. Equally, it faces many complex and interesting challenges, touching all areas of the business, including product, pricing, legal, regulation, marketing, client engagement, and partnership development.
As a Senior Manager, you will play a pivotal role in driving the growth and development of our cross border business through initiatives focused on issuers, merchants, and end-consumers that deliver cross border travel growth and value creation.
The successful candidate will work on innovative strategies that enhance our cross border travel value propositions and effectively target our global customer segments. By leveraging market insights, customer analytics, and competitive intelligence, this leader will develop and implement strategies across product, loyalty, offers, benefits, consulting, marketing services, and key customer segments. This role will interact extensively with regional, market, and product teams to ensure alignment with the company’s overall goals, driving near-term commercial impact and fostering long-term sustainable growth.
Essential Functions:
Build winning strategies across key travel corridors.
Drive initiatives to strengthen our XB value proposition and help define our global strategy for target markets and corridors
Help define our global strategy for travel personas (expats, students, etc).
Support investment prioritization and management across regions.
Support the implementation of the corridors operating model and cross-regional and cross-functional connectivity
Scale Visa Destinations globally, growing our new, differentiated global travel platform.
Build out and fortify the value propositions of current destinations (e.g. Paris, NY), including sharing best practices
Work with regional XB teams to define the vision, strategy and value propositions of new destinations (e.g. Madrid, Tokyo, Egypt), and support execution.
Activate world-class issuers, working with sales, XB regional and VAS teams
Drive partnerships with top issuers across regions to promote Visa Destinations, increase customer engagement and grow XB PV.
Work with Global Client teams to develop and execute strategies to grow XB Travel PV
Develop and maintain sales enablement assets (issuer pitch
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