Lead Generation Consultant / Senior Consultant
Precision Medicine GroupAbout the role
Position Summary
Precision AQ is seeking a proactive, detail-oriented Lead Generation Consultant to support the execution of targeted outreach programs and campaign activities that drive qualified meetings with pharma and biotech Ideal Customer Profiles (ICPs). This role is essential to fueling pipeline growth by engaging high-value prospects, qualifying opportunities, and ensuring accurate data management.
You’ll execute outbound sequences, manage pre- and post-event follow-ups, assist with research on target accounts, and collaborate closely with the Sr. Manager, Lead Generation and cross-functional teams to deliver measurable impact. Success in this role means contributing to KPIs such as SQL volume, meetings booked and held, and pipeline influence.
The ideal candidate combines strong communication skills, a results-driven mindset, and the ability to thrive in a fast-paced, collaborative environment.
Key Responsibilities
- Execute outreach programs: Run persona-based outbound email and LinkedIn sequences aligned with marketing campaigns and ABM priorities.
- Incorporate insights: Integrate competitive intelligence and messaging into outreach activities.
- Maximize event ROI: Support pre- and post-industry conferences and events follow-up processes to convert engagement into qualified opportunities.
- Qualify opportunities: Engage with prospects to understand needs and qualify leads based on defined criteria.
- Schedule and hand off: Book meetings for Sales and ensure all relevant details are captured for a seamless transition.
- Research and target: Assist with research on accounts, segments, and decision-makers to inform outreach strategies.
- Monitor trends: Share industry insights that can improve targeting and messaging.
- Maintain data integrity: Keep CRM systems (Salesforce, HubSpot) updated with accurate lead data and interaction history.
- Track and report: Provide weekly summaries of outreach performance, conversion rates, and pipeline impact.
- Collaborate and refine: Work closely with Marketing leadership to improve outreach strategies and campaign effectiveness.
- Feedback loop: Share insights from prospect interactions to inform messaging and targeting adjustments.
Qualifications
- Bachelor’s degree in Business, Marketing, or related field (or equivalent experience)
- 1-3 years of experience in lead generation, inside sales, or business development within life sciences or B2B marketing
- Familiarity with CRM systems (Salesforce, HubSpot) and outreach tools
- Understanding of life sciences industry and commercialization processes preferred
Skills & Competencies
- Strong written and verbal communication skills.
- Ability to manage multiple outreach sequences and deadlines effectively.
- Detail-oriented with a commitment to data accuracy and process compliance.
- Collaborative mindset with the ability to work closely with cross-functional teams.
- Results-driven, proactive, and highly organized with a hunter mentality.
Preferred Qualifications
- Experience with ABM campaigns and marketing automation platforms.
- Knowledge of AI-enabled solutions and their application in life sciences.
- Prior experience supporting event-driven lead generation initiatives.
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