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Manager, Retail Marketing (3790)
AmyrisEmeryville, United Statesfull_timeVerifiedPosted 2 May 2023
💰 $134,000/yr($87,000/yr – $134,000/yr)
About the role
The Biossance team at Amyris is looking for a Retail Marketing Manager as part of the Global Marketing team. This role will be responsible for leading and executing strategies to drive increased awareness, sales and customer loyalty within key retail partners, including Sephora. The ideal candidate has a proven track record managing 360 marketing strategy with Sephora, including sampling and loyalty programs, and able to proactively identify growth opportunities and ways to achieve them. Must have excellent partner management and communication skills, a keen understanding of content marketing in today’s landscape, ability to lead highly cross-functional campaigns, and diverse marketing experience including events and experiential. This role will report into the Senior Director of Marketing. Must be based in the San Francisco Bay Area.
#LI-LW1#LI-BIOSSANCE
No Compromise Beauty™Biossance is a clean beauty brand that uses biotechnology to create skincare products that are effective, sustainable and safe. We formulate with a No Compromise™ approach—proudly blacklisting over 2,000 potentially harmful ingredients. Only the most trustworthy and powerful make our final cut. Our StoryIt all began inside our Berkeley, California labs in 2003, where through biology and modern technology a plant-derived cure for malaria was created. Since then, over 120 million royalty-free treatments have been given, saving lives and communities. Inspired to keep positively changing the world through biotech, we turned to the ingredients people use on their bodies every day. And we asked how we could do better. Drawing on our rich history of science and sustainability, we
Responsibilities:
- Lead a best-in-class partnership with Biossance’s marketing and merchant partners at Sephora and Amazon; foster strong relationships and serve as day-to-day contact to drive rapid growth for online and B&M business
- Proactively lead marketing plans and campaigns to support new product launches, always-on core business, and overall brand building, working closely with cross-functional and international teams
- Develop and execute disruptive plans for Biossance to lead in experiential marketing and events - including pop ups, consumer sampling, influencer + press activations, collaborations with Sephora, etc.
- Brand Management – lead briefing with internal and external creative partners and vendors, ensuring the Biossance brand pillars and messaging are pulled through consistently in global activations
- Report on all retail focused campaigns and activations, creating post-mortem recaps and weekly reports; develop strategy using data to guide brand investments and own the tools/platforms needed to measure success and ROI
- Forecast and oversee global sampling strategy, partnering with sales, operations and global partners, identifying opportunities to effectively drive new client acquisition, trial and conversion
Basic Qualifications:
- 7+ years experience in marketing, preferably in beauty and/or retail
Preferred Qualifications:
- Excellent presentation capabilities, including decks, visuals, verbal and written communication
- Ability to quickly pull together and analyze data to share strategic recommendation
- Experience developing and managing a budget
- Highly organized, with ability to project manage and execute large campaigns/projects from start to finish
- Deep knowledge and expertise of eventing and experiential marketing - including pop ups, store events, and live shopping/virtual.
- Ability to brief & guide creative in an effective way with both internal and external teams
- Excitement for skincare & beauty industry
- Strategic thinker with the ability to clearly communicate a vision
- Driven by innovative, creative thinking that drives industry leadership
- Experience working with highly cross functional teams
- Thrives in an ever-changing, fast-paced environment without losing sight of the customer experience
#LI-LW1#LI-BIOSSANCE
No Compromise Beauty™Biossance is a clean beauty brand that uses biotechnology to create skincare products that are effective, sustainable and safe. We formulate with a No Compromise™ approach—proudly blacklisting over 2,000 potentially harmful ingredients. Only the most trustworthy and powerful make our final cut. Our StoryIt all began inside our Berkeley, California labs in 2003, where through biology and modern technology a plant-derived cure for malaria was created. Since then, over 120 million royalty-free treatments have been given, saving lives and communities. Inspired to keep positively changing the world through biotech, we turned to the ingredients people use on their bodies every day. And we asked how we could do better. Drawing on our rich history of science and sustainability, we
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