Vice President, Customer Acquisition

This is a high-impact role with direct influence on company growth. You’ll lead our performance
marketing strategy; scale paid channels and guide a talented team—all while shaping the future
trajectory of a growing retail brand.

Location: Hybrid – Chatsworth, CA (2-3 days per week onsite)

About the Role

We’re seeking a Vice President, Customer Acquisition to lead and scale our
customer growth strategy. If you thrive on data, performance marketing, and optimize ROI at scale,
this is your opportunity to make a measurable impact at the center of our growth story.

What You’ll Do
• Own and drive the customer acquisition strategy across channels.
• Lead and scale affiliate, SEM, and paid social into growth powerhouses.
• Leverage Marketing Mix Modeling (MMM) and advanced analytics to optimize ROI.
• Identify and activate underpenetrated consumer segments by developing targeted marketing,
merchandising, and digital experiences.
• Mentor and grow a high-performing acquisition team.
• Partner with Marketing, Merchandising, and Analytics to align strategies.
• Manage significant budgets with a strong focus on LTV/CAC optimization.

What We’re Looking For
• 10+ years of marketing experience, with 5+ in performance marketing customer
acquisition/growth leadership.
• Proven success in scaling acquisition and delivering strong ROI.
• Deep expertise in affiliate, SEM, and social media marketing.
• Strong analytical mindset with expertise in attribution and MMM.
• Leadership skills combining strategic vision with hands-on execution.
• Experience managing multi-million-dollar budgets.