Senior Copywriter

Company Description

Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Job Description

The Senior Copywriter is responsible for conceptual development and copy deliverables, including advertising, web sites, email and other forms of interface design. These responsibilities include creating and communicating concepts, implementing marketing strategies and developing short and long form copy solutions. The Senior Copywriter will work with a collaborative team that includes Art Directors, UX and Creative Designer. Balancing creative thinking with interpersonal skills, this person will demonstrate the ability to review and justify concepts to both the client and the project team.

Responsibilities

• Collaborating with creative team members to determine the conceptual and copy direction of branding and advertising initiatives
• Write CRM communications, updating content on websites, and creating paid online and social media creative
• Develop concepts for digital platform launches, crafting taglines, and descriptors for product launches
• Conceptualize responses for RFPs across lines of business
• Working with a rotating team of art directors, UX, and design creatives to ensure copy tone and style are consistent with visual tone and style
• Work with project teams to understand business objectives and audience demographics
• Translate creative direction and copy points from creative briefs into engaging and effective copy concepts
• Maintain high standards of copywriting and exercising quality control on all copy

Qualifications

• 4+ years experience as a copywriter in an agency environment (including experience with interactive media and direct marketing)
• A keen enthusiasm for and demonstrable understanding of Web trends and technologies
• A strong understanding of digital marketing and advertising principles
• Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences
• Expert at strategic brainstorming, campaign development, creative brief development and creative execution
• Ability to work on multiple projects simultaneously and effectively juggle diverse writing demands
• Proven aptitude for quick creative thinking with acute attention to detail within demanding deadlines
• Sound understanding of graphic design and a keen appreciation of the interplay between textual and visual elements

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Saatchi & Saatchi X is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

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