Brand Design Lead

ABOUT KHAN ACADEMY

Khan Academy is a nonprofit with the mission to deliver a free, world-class education to anyone, anywhere. Our proven learning platform offers free, high-quality supplemental learning content and practice that cover Pre-K - 12th grade and early college core academic subjects, focusing on math and science. We have over 155 million registered learners globally and are committed to improving learning outcomes for students worldwide, focusing on learners in historically under-resourced communities.

OUR COMMUNITY 

Our students, teachers, and parents come from all walks of life, and so do we. Our team includes people from academia, traditional/non-traditional education, big tech companies, and tiny startups. We hire great people from diverse backgrounds and experiences because it makes our company stronger. We value diversity, equity, inclusion, and belonging as necessary to achieve our mission and impact the communities we serve. We know that transforming education starts in-house with learning about ourselves and our colleagues. We strive to be world-class in investing in our people and commit to developing you as a professional.

THE ROLE

Imagine being a teacher in Sarasota, Florida, four years after the pandemic started, with a classroom full of 6th graders who haven’t had a normal year of school or learning since 2019. It’s the reality of so many educators and students who use Khan Academy – and our team is uniquely positioned to help them when they need it most.

Khan Academy helps 500+ public school districts and schools across the country, supported primarily by philanthropy and individual donations. Our learning resources are free and available internationally in 50+ languages and used in 190+ countries.

We’re looking for a Brand Design Lead to join our External Relations team. The heart of this role is taking requests and requirements and delivering visual design assets to help our Philanthropy, Marketing, and Districts teams reach their most important goals.

As a designer, you are a strong and experienced generalist, with an exceptional eye for visual design, user experience, and storytelling. You have a holistic approach to design and are able to execute both high quality visual design, as well as thorough user-flows and interaction design.

You will play a vital role on the External Relations team, helping us fulfill the mission of the organization: to provide a free, world-class education to anyone, anywhere. We genuinely care about people and value compassion in our everyday interactions. You’ll be able to be yourself, feel valued, supported, learn and grow, no matter how experienced you are. Some of the things you’ll work on:

• Collaborate with the Philanthropy, Marketing, and Districts teams to create visual assets that align with marketing strategies and business goals, ensuring consistency across all communications.
• Design visually engaging digital and print assets for marketing and fundraising campaigns, including email headers, social media visuals, templates, and printed materials like postcards and holiday cards, maintaining a cohesive brand voice.
• Create impactful marketing and sales materials for the Khan Academy Districts team to support the sales cycle and expand our reach in school districts across the US.
• Develop clear and compelling visual aids, diagrams, and presentations for donor meetings, effectively communicating our impact and initiatives to key stakeholders.
• Produce polished digital and print materials for the professional learning team, ensuring educators have engaging resources for training and workshops.

WHAT YOU’LL DO

• Lead the conceptualization and development of visual assets for the External Relations team, taking stakeholder requirements and transforming ideas into high-quality designs for a variety of campaigns and initiatives.
• Deliver outstanding designs that are compelling, emotionally rich, and age/audience appropriate across the brand voice spectrum from playful to professional, while coordinating the production and distribution of assets for both internal and external use to ensure timely, high-quality delivery.
• Maintain your roadmap by sizing and scoping design requests to manage multiple projects simultaneously, prioritize tasks, and meet deadlines effectively. Communicate project status and manage feedback from project stakeholders.
• Serve as the in-house Webflow expert, creating and maintaining microsites to support various initiatives, ensuring seamless design integration and optimizing user experiences across the platform.
• Partner with stakeholder teams to analyze campaign performance, market trends, and competitor strategies. Facilitate conversations and offer insights to help the