Field Sales Manager

We're Hiring: Field Sales Manager!

The Field Sales Manager is responsible for leading a sales team by providing guidance, training and mentorship, setting short and long-term field sales strategies to ensure profitable sales growth that meet targets. 

Accountable for achieving revenue growth targets, market share objectives, and team KPIs including coverage, call frequency, conversion rates, and forecasting accuracy.

Designing and implementing a strategic sales plan that expands and maintains the company customer base, thus ensuring a strong presence in the market.

Essential Functions & Accountabilities: 

• Work with the market Sales LT to develop a positive professional, collaborative culture.
• Work closely with Marketing, Finance, Supply Chain, and Customer Service to align strategies and deliver seamless customer experiences.
• Lead and manage the field sales team (with 5 direct reports) to ensure the achievement of revenue targets, business goals, personal/team objectives and drive category growth.
• Accountable for achieving revenue growth targets, market share objectives, and team KPIs including coverage, call frequency, conversion rates, and forecasting accuracy.
• Design and implement a strategic field sales team business plan that ensure a strong presence in the market, driving fits and revenue.
• Develop and implement tools and processes for segmentation / categorization and territory management.
• Develop and provide timely reports on overall team performance to the HoS & market LT, including sales and customer contacts as well as other relevant market and competitor activities.
• Continually evaluate field sales and other KPIs ensuring a high-performance culture, whilst modifying strategies and plans as needed (Coverage, Calls Per Day, New Fits etc)
• Spend a significant portion of time in the field, co-traveling with field sales personnel and effectively solve problems to ensure the achievement of sales targets.
• Assess individual performance through observation and measurement, coach and suggest corrective actions as needed.
• Organize and lead sales meetings and conferences.
• Seek out new business opportunities for all our products within the comprehensive optical sector.
• Keep up to date with the activity carried out by customers, including activities of a competitive nature as well as competition within the industry.
• Provide a strong collaborative culture and build strong relationships between Sales & LT Peers, CVI Marketing / Logistic and Sales Departments.
• Define and drive trainings to develop the relevant knowledge and skills of yourself and your field sales team.
• Accountable for succession planning, talent development, and career progression pathways for all field sales team members.
• Ensure adherence to regulatory compliance, ethical sales practices, and data privacy standards across all field operations.
• Model company values, foster a culture of accountability, and lead through influence and collaboration.

Independent Channel

• Own and take responsibility for the Independent Channel, working closely with market Teams to deliver and implement a strategy, portfolio-specific programs which are fully evaluated and agreed to deliver maximum revenue and profit. 

• Providing value-adding winning solutions for the customer, the company and the consumer, that drives category growth.

• Develop and implement customer annual business plans where required that deliver both revenue growth and the business’ commercial strategy through understanding customer needs with KPIs that meet / exceed ROI and profitability / revenue targets. Gain acceptance of these plans by the customer’s decision-makers and internal stakeholders.

• Support customer contract negotiations where appropriate.

• Evaluate post campaign results and effectiveness, act on and share any key learnings with the team.