Global Integrated Campaign Manager, AI Portfolio (Remote)

As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.

About the Role:

CrowdStrike is seeking a Global Integrated Campaign Manager to take ownership of planning, executing, and optimizing the global marketing campaign for our AI portfolio. This role is ideal for a motivated and detail-oriented marketing professional who thrives on managing impactful campaigns and collaborating across teams to drive measurable business outcomes. You will work with industry-leading teams, contribute to strategic initiatives, and have the opportunity to make a tangible impact on CrowdStrike's marketing success.

What You’ll Do:

• Global Campaign Planning and Execution

  • Own the planning, development, and execution of global integrated marketing campaigns, ensuring alignment with strategic objectives, deadlines, and regional requirements.

  • Drive coordination of campaign components across product marketing, digital, email, social media, and field marketing to ensure consistent messaging and impactful execution.

  • Data-driven marketing strategies tailored to scaling a high-growth product in a mature market, with a focus on differentiation, competitive positioning, and market penetration.

• Cross-Functional Collaboration

  • Serve as a central point of contact, working closely with Product Marketing, Regional Campaign Teams, Field Marketing, Growth & Digital Marketing, Brand, and other cross-functional teams to align on objectives and campaign deliverables.

  • Act as a key contributor to ensure campaigns align with company goals and regional market needs.

• Content Management and Deployment

  • Manage the end-to-end creation of bill of materials needed for creation and deployment of campaign assets, such as email sequences, webinars, ebooks, analyst reports, and more.

  • Maintain a central content calendar, ensuring alignment with global and regional campaign milestones.

• Campaign Performance Monitoring and Optimization

  • Work with regional growth marketing teams to understand campaign channel performance across Tableau, 6sense, Marketo.  

  • Partner with growth and digital leads to run strategic testing initiatives to improve engagement and conversion rates across channels.

• Sales Alignment

  • Own central marketing initiatives that support the Sales Development Representative (SDR) team, including creating and maintaining email sequences, call scripts, and other enablement materials.

  • Collaborate with sales teams to ensure alignment and provide tools to drive pipeline generation and conversions.

What You’ll Need:

• 12 years of experience in campaign management, digital marketing, or related fields, ideally within the technology or cybersecurity industry.

• Proven ability to manage complex, multi-channel campaigns with strong organizational and communication skills.

• Ability to leverage AI in daily work, including using GenAI and building AI agents to assist with campaign planning, content and messaging, and execution.

• Detail-oriented with a proactive mindset and the ability to adapt to evolving priorities.

• Familiarity with the following tools is strongly preferred:

  • Marketing Automation: Marketo or similar platform

  • Project Management tooling

  • CRM Systems: Salesforce or equivalent

  • Analytics Tools: 6sense, Tableau, or similar platforms