CAMPUS: Digital Business Summer Associate (2024)

“I can succeed as a Digital Business Summer Associate at Capital Group.”

As a summer associate, you will support complex digital analytics implementation, prepare reporting, and generate insights while working under the direction of a manager.

As a Digital Business Summer Associate, you will perform one or more of the following tasks:

• You will develop and deliver reports to support the implementation and performance of digital assets.
• Track, measure, and analyze website and application trends.
• Gather, organize, and analyze data to help inform strategy and formulate insights.
• Assist in designing and building reports using tools like Adobe Analytics, Tableau, etc.
• Provide real-time reporting and monitoring of anomalies in web performance.
• Support ad hoc analysis requests
• You will assist in developing requirements for analytics tagging, perform user acceptance testing, and support implementation and execution.
• Support requirement development for measurement framework for new digital assets (landing pages, mobile applications, etc.)
• Identify defects in tagging and implementation.
• Assist in validating all tagging implementations.
• Partner with IT to implement and execute all tagging.
• You will support the optimization of business processes
• Support marketing technology tools
• Collaborate with cross functional teams including IT, Marketing Pods, and Digital Channel Stakeholders to bring enhancement to current processes
• You will perform additional responsibilities as assigned

“I am the person Capital Group is looking for.”

• You are a current student pursuing a MBA or master's degree in Data Analytics, Computer Science, Economics, or related fields.
• You have an anticipated Spring 2025 graduation date and a cumulative GPA of 3.0 or above.
• You have excellent problem-solving skills along with the ability to find creative solutions for challenges regarding campaigns and communication of results.
• You have knowledge of SEO and SEM best practices, digital marketing tools (Adobe Analytics, Adobe Audience Manager, etc.), and channels.
• You have advanced ETL and SQL writing skills.
• You have knowledge of at least one statistical analysis tool (R, Python, etc.).
• You have experience in dash boarding tools (e.g. Tableau)
• You have advanced experience in Excel

Base Hourly Rate: $40 / hour

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In addition to a highly competitive base salary, per plan guidelines, restrictions and vesting requirements, you also will be eligible for an individual annual performance bonus, plus Capital’s annual profitability bonus plus a retirement plan where Capital contributes 15% of your eligible earnings.

You can learn more about our compensation and benefits here.

We are an equal opportunity employer, which means we comply with all federal, state and local laws that prohibit discrimination when making all decisions about employment. As equal opportunity employers, our policies prohibit unlawful discrimination on the basis of race, religion, color, national origin, ancestry, sex (including gender and gender identity), pregnancy, childbirth and related medical conditions, age, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, citizenship status, AIDS/HIV status, political activities or affiliations, military or veteran status, status as a victim of domestic violence, assault or stalking or any other characteristic protected by federal, state or local law.