Associate Manager, Field Marketing Services

Bringing True Hospitality to the World.

We want to welcome you to a world of bringing True Hospitality to everyone. When you join us at IHG®, you become part of our global family—a welcoming culture of warmth, honesty, and a passion for providing True Hospitality.

We pride ourselves on letting your personality and passions shine, recognizing your contribution, and supporting your ambition to learn and create your career path. In making a difference to our guests and owners, colleagues, and communities, every day is a chance to create great and unique experiences in your way.

With over 370,000 colleagues in nearly 100 countries sharing our values, countless opportunities are at your fingertips.

We’re growing; grow with us.

Role Purpose

The Field Marketing Associate Manager is a digital marketer that is responsible for strategic execution of hotel-level marketing strategies and initiatives for our managed and franchised hotels.

Key Accountabilities

• Work alongside Field Marketing manager to execute the digital marketing scope of services to drive incremental, profitable revenue and meet the business targets of the individual properties
• Execute and deliver marketing activities to Commercial Strategists for their individual properties, working closely with the Field Marketing manager, Digital Marketing teams with Global Marketing Shared Services and Field Marketing, Commercial, Sales, Revenue Management, Operations, agencies, and other market-specific teams
• Accountable for keeping track of and executing marketing activities (including but not limited to: reviewing channel audits, writing and implementing copy for hotel websites, delivering paid media reports & insights) within Commercial Services digital marketing scope for approximately 100 hotels
• Find efficiencies in ways of working to support approximately 100 hotels with Commercial Services digital marketing scope
• Work with internal Digital marketing teams and IHG agencies to coordinate hotel paid media reporting and insights 
• Write, review, and implement copy for IHG websites 
• Execute updates to content and photography on hotel website
• Stay up to speed on digital media best practices, trends, and tools
   

Key Skills & Experiences

Education –

Bachelor’s degree, preferably in Marketing, Advertising, Communications, Business or Commerce or related disciplines
Additional studies and courses desirable i.e. Revenue Management, Hospitality, Distribution, Marketing, etc. 

Experience –

2-5 years relevant experience in digital marketing, including campaign management, channel management, paid media, SEO, social media, PR, etc.
Travel and/or Hotel Industry experience preferred 
Strong analytical and business acumen 
 

Technical Skills and Knowledge –

• Understanding of hotel Industry, particularly in digital marketing 
• Knowledge across a wide area of digital marketing disciplines
• Excellent interpersonal, written communications, and data analysis skills, including the ability to write effective marketing copy, proofread, and follow style guidelines 
• Excellent organizational and project management skills; ability to effectively and competently handle multiple projects simultaneously and the flexibility to quickly adapt to changes in work objectives and available technologies
• Ability to perform multiple efforts in a fast paced, high growth environment
   

Location: Remote

The salary range for this role is $55,934 to $70,158. This is the lowest to highest pay scale we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the pay range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs. 

**This job is also eligible for bonus pay.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401k, and any other benefits to eligible employees.

You can apply for this role through the link below (or through internal career site if you are a current employee).

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.  

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