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Sr. Director, Content & Creative
OloNew York City, United StatesRemotefull_timeVerifiedPosted 15 Mar 2023
💰 $170,000/yr
About the role
We are looking for a Sr. Director, Content+Creative who will shape and scale Olo’s content marketing and creative development function to fuel a full-funnel lifecycle marketing practice, and generate profitable revenue growth. This Marketing leader will be both hands-on, and consultative, directly generating work while providing strategic direction to our growing Content+Creative team.
This new role reports to the EVP, Marketing, and collaborates closely with function leads across Performance Marketing, Product Marketing, and Brand Marketing, as well as Sales Enablement to help set strategy, build brand, fuel pipeline, and empower sellers and customer success teams. Key performance KPIs are focused on content quality, evolution, innovation, adoption, and impact.
You can work remotely from anywhere in the U.S. or at Olo’s headquarters in NYC.
Olo is the engine of hospitality powering the restaurant industry's digital transformation. As a leading open SaaS platform, we enable over 600 restaurant brands to jointly reach 85 million connected guests across approximately 84,000 locations. More than two million orders per day run on Olo's platform, allowing brands to maximize the convergence of digital and brick-and-mortar operations while raising the bar on hospitality. The result: brands do more with less and make every guest feel like a regular. With integrations to over 300 technology partners, our customers can build digital experiences with the largest and most flexible restaurant commerce ecosystem on the market. You have likely used Olo and not even known it! Learn more at olo.com.
We’re remote-friendly. Since 2015, we have been evolving our culture to continue to support a more distributed workforce and now over 75% of our team works remotely across the U.S. If you're in the New York City area, you can choose to work remotely or from Olo's headquarters, located in Tribeca.
We offer great benefits, such as 20 days of paid time off, 10 separate sick days, 11 holidays plus year-end closure, fully paid health, dental and vision care premiums, a 401k match, remote-office stipend, company equity, a generous parental leave plan, volunteer time off, gift matching policy, and more!
Our best estimate of the compensation range for this opportunity is $170-200K annually, depending on the experience you bring and your location. We look forward to discussing your salary expectations and our full total rewards offerings throughout the interview process.
We encourage you to apply!
We value diversity. At Olo, we know a diverse and inclusive team makes our workplace better. Don't meet every single qualification in the job description? Market data shows that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive, and authentic workplace, that is free from discrimination and harassment; this allows us to make better decisions and better serve the communities we’re a part of. So if you're excited about this role but yo
This new role reports to the EVP, Marketing, and collaborates closely with function leads across Performance Marketing, Product Marketing, and Brand Marketing, as well as Sales Enablement to help set strategy, build brand, fuel pipeline, and empower sellers and customer success teams. Key performance KPIs are focused on content quality, evolution, innovation, adoption, and impact.
You can work remotely from anywhere in the U.S. or at Olo’s headquarters in NYC.
What You'll Do
- Lead, inspire, and mentor a strategic team of writers and designers
- Collaborate with Marketing leaders and cross-functional teams to deliver strategic assignments, marketing campaigns, corporate communications, and sales enablement tools for a variety of internal and external audiences
- Articulate the brand and evolve our brand identity to differentiate and resonate with internal and external stakeholders
- Develop, and maintain a Design Language System (DLS) and shepherd training and adoption with internal users and agency partners
- Create a practice for developing and testing innovative content formats
- Shape and oversee content test-and-learn best practices and protocols
- Conduct content impact audits to ensure we’re optimizing across Lifecycle Marketing to drive lead volume, velocity and quality
- Develop workflow best practices and oversee project management tools selection and use
- Set quality assurance standards and processes
- Oversee content distribution protocols
- Develop a purposefully rigid, intuitive asset management system
- Establish project management best practices within the Content+Creative team
- Set and manage the Content+Creative team budget
What We'll Expect From You
- 8+ years experience leading a brand/content marketing function, preferably in the B2B SaaS space
- Restaurant industry experience highly preferred
- Demonstrated experience in brand management, creating, executing and ensuring consistent implementation of company-wide brand strategy
- Excellent interpersonal communication and presentation skills
- Strong business acumen with a track record of producing meaningful, sustained marketing strategies delivering demonstrated, tangible results
Olo is the engine of hospitality powering the restaurant industry's digital transformation. As a leading open SaaS platform, we enable over 600 restaurant brands to jointly reach 85 million connected guests across approximately 84,000 locations. More than two million orders per day run on Olo's platform, allowing brands to maximize the convergence of digital and brick-and-mortar operations while raising the bar on hospitality. The result: brands do more with less and make every guest feel like a regular. With integrations to over 300 technology partners, our customers can build digital experiences with the largest and most flexible restaurant commerce ecosystem on the market. You have likely used Olo and not even known it! Learn more at olo.com.
We’re remote-friendly. Since 2015, we have been evolving our culture to continue to support a more distributed workforce and now over 75% of our team works remotely across the U.S. If you're in the New York City area, you can choose to work remotely or from Olo's headquarters, located in Tribeca.
We offer great benefits, such as 20 days of paid time off, 10 separate sick days, 11 holidays plus year-end closure, fully paid health, dental and vision care premiums, a 401k match, remote-office stipend, company equity, a generous parental leave plan, volunteer time off, gift matching policy, and more!
Our best estimate of the compensation range for this opportunity is $170-200K annually, depending on the experience you bring and your location. We look forward to discussing your salary expectations and our full total rewards offerings throughout the interview process.
We encourage you to apply!
We value diversity. At Olo, we know a diverse and inclusive team makes our workplace better. Don't meet every single qualification in the job description? Market data shows that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive, and authentic workplace, that is free from discrimination and harassment; this allows us to make better decisions and better serve the communities we’re a part of. So if you're excited about this role but yo
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