Senior Product Manager, Orange Apron Media (Creative Management)
The Home DepotAbout the role
With a career at The Home Depot, you can be yourself and also be part of something bigger.
Position Purpose:
We're seeking a Senior Product Manager to define and lead the strategic vision for how Orange Apron Media enables customers to manage and optimize creative assets.
You'll drive two key priorities: 1) Building a self-service platform that lets advertisers independently create and manage their own creative and 2) Improving internal workflows to reduce pain points in our managed services experience.
The ideal candidate is a strategic product leader who can design end-to-end solutions, navigate cross-functional complexity, and manage through ambiguity to create clarity.
Key Responsibilities:
- 50% Strategy & Planning:
- Seeks to empathize with and understand the end user deeply and use that knowledge to determine the fastest path to deliver value
- Translates business goals and end user needs into product strategy; communicates direction and product priorities to the development team, other matrixed teams, and third-party partners
- Identifies goals, metrics and analytics to determine product value; continually makes recommendations and refinements to the product backlog based on learnings
- Manages and grooms the product backlog; makes future decisions based on the value that will be delivered
- Partners with Finance to understand financial needs and assist in the creation of business plans for new opportunities
- Monitors research as well as the competitive landscape to recommend the best solutions and ensure that products remain or become best in class
- Ensures that product directions balance both the user needs and business goals of driving sales, improving efficiency and enhancing customer satisfaction
- 20% Delivery & Execution:
- Formulates, tests and refines assumptions and hypotheses through user research and testing
- Documents, reviews and ensures that all quality and change control standards are met
- Creates, prioritizes and accepts user stories; incorporate them into release planning
- Makes product decisions that drive value on a daily basis
- Identifies and considers pros, cons, issues, obstacles, dependencies and value associated with features and enhancements
- Participates in standups, iteration planning sessions, product demo, and retrospectives
- Condenses complex technical concepts into non-technical language for stakeholders
- 30% People:
- Fosters collaboration with team members (Engineering, UX, etc.) to drive value and identify and resolve impediments
- Acts as a proponent of modern software development practices
- Advocates for the end user and stakeholder by becoming associated with the product, empathizing with and understanding user needs
- Works with the product team to continuously assess progress, disseminate lessons learned, and understand next steps
- Manages cross functional team and stakeholder expectations to execute on product strategy and provides education to requestors to determine prioritization based on tangible benefits and/or user experience
- Guides more junior team members in strategy, alignment, analysis and execution tasks
- Participates in and contributes to learning activities around modern software design and development core practices (communities of practice)
- Participates in talent acquisition, development and retention activities in support of team
Direct Manager/Direct Reports:
- Typically reports to the Product Management Manager or Sr. Manager.
Travel Requirements:
- Typically requires overnight travel less than 10% of the time.
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
Preferred Qualifications:
- 3-6 years of experience with AdTech, Retail Media Networks, OR Content Management Systems (CMS)
- Experience working as a Product Manager in a modern software development based enterprise environment
- Experience with modern software development product management practices and agile methodologies, specifically the extreme programming (XP) principles of paired programming, test driven development, and continuous deployment
- Proficiency in communicating with and influencing functional and te
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