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MBA Intern - Customer Strategy, Insights & Analytics
CatbirdUnited StatesRemoteinternshipVerifiedPosted 14 Nov 2024
About the role
Catbird is filling an exciting role for a customer strategy MBA associate, reporting to the VP of Marketing & Communications. The ideal candidate will be available for a 2 month semester based project, with a flexible start date in Winter 2025. They will partner closely with our marketing, merchandise, and CX teams to conduct research and translate our customer data – supporting 2025 priorities for enhancing the Catbird customer experience.
Schedule: 3 days a week, 9:30 am to 5:30 pm
This is a remote position with the option to work from our Brooklyn, NY HQ if desired.
In lieu of an hourly wage, students can pursue an Independent Project and receive school credit.
Schedule: 3 days a week, 9:30 am to 5:30 pm
This is a remote position with the option to work from our Brooklyn, NY HQ if desired.
- Analyze CRM data, customer service feedback, customer purchase behavior, and survey insights to build out the following:
- Streamlined customer dashboards for ongoing and ad hoc analysis
- Summary of key insights and actions to wider team
- Automated reporting in Catbird’s BI platform, Looker
- Partner with marketing to set up flow for a quarterly customer focus group
- Define additional metrics and tracking to measure Catbird’s retention health and brand heat
- Identify shifts within our customer behavior and relevant actions to drive growth
- Build upon our existing core customer demographics with up-to-date insights across purchase behavior, product affinity, and psychographic data
Our Ideal Candidate
- Current MBA candidate
- Past corporate strategy, consulting, or CRM experience is a big plus!
- Strong data analytics and qualitative skills
- Deep experience in analytics platforms (Looker, Google Analytics)
- Experience with customer research methods – including coding and deploying surveys, and social listening
- Ability to translate insights into actionable strategies
- A strong communicator who enjoys collaborating with small, cross functional teams
- A passion for the Catbird brand and sustainability mission a deep plus!
In lieu of an hourly wage, students can pursue an Independent Project and receive school credit.
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