Print Product Market Research Analyst

Let Us Power Your Potential 

Taylor Corporation is a dynamic, diversified company with big plans for the future ― and your career. We power our employees’ potential and strive to create opportunity and security for every member of the team. If you’re ready for something bigger ― more challenge, more variety, more pathways for professional growth ― we should talk. We’re passionate about our work, we believe there is always a better way, and we’re looking for people like you. 

Ready to reach your potential? It’s time to look at Taylor. 

Your Opportunity: Taylor Corporation is seeking a Print Product Market Research Analyst to join our team at Navitor, Inc. In this role, you’ll support a team that manages the full lifecycle of products—collaborating with departments like customer service, production, marketing, pre-press, sales, design, and purchasing. Rather than owning specific products, you’ll focus on administrative support and in-depth market research, including tracking competitors and products. 

Your Responsibilities: 

• Conduct qualitative and quantitative market research focused on print products, trends, technologies, and customer behavior. 

• Track competitor products, pricing, and positioning to support strategic planning with the Product Team 

• Support product development and innovation by identifying unmet market needs and emerging trends. 

• Monitor industry publications, trade shows, and online sources to stay current on developments in the print market. 

• Support product management with costing and competitive understanding on current and new product 

• Build dashboards and reporting tools to share key insights with product managers, marketing, sales and leadership. 

• Assist Product Team to provide technical support to sales teams or customers 

• Creates and Analyze product performance data and customer feedback shares with PM and APM 

• Collaborate with APM, PM, marketing or engineering to resolve product issues 

• Not limited to those above as other responsibilities maybe assigned 

You Must Have: 

• Bachelor’s degree or equivalent experience in Print, Marketing, Costing/Estimating or a related field 

• 2+ years of experience in print production, product development, or a related industry 

• Strong knowledge of print technologies (digital, offset, wide format, etc.), substrates, and finishing techniques 

• Proficiency in project management and cross-functional collaboration 

• Excellent organizational, analytical, and communication skills 

• Comfortable working in a fast-paced environment and managing multiple priorities 

• Proficient in Microsoft Office; project management, or PLM tools a plus 

We Would Also Prefer: 

• Knowledge of print production, or commercial printing markets. 

• Experience with syndicated research tools 

• Background in supporting product pricing, launch decisions, or marketing strategy through data.