Digital & Retail Analyst
VirbacAbout the role
Experiencing together a unique human adventure
Animal health is key to the health of the planet. Working at Virbac means taking part in a unique human adventure in which the engagement of each individual contributes to its evolution. Encouraging internal mobility between positions and countries, offering individual development plans and building a partnership based on trust between managers and employees are as many perspectives of motivation for our teams. We also offer them a work environment conducive to exploring new territories and balancing their professional and personal lives. Finally, fostering their engagement to animal health also means listening to them and helping them to acquire new skills, preparing them for the challenges of tomorrow and encouraging them to contribute to an ever more responsible approach to our business.
The Digital & Retail Analyst will be responsible for analyzing data and reporting around multiple digital activities, and supporting the team in day to day projects. This will include but not limited to the following:
Digital
- Managing our eLearning platform Moodle and webinar initiatives, including; submissions to accreditation agencies for external clients
- Working in Jahia IT platform for data extraction and optimizations of sites
- Data extraction from Moodle into centralized database
- Data extraction and import into Salesforce and Sales Marketing Cloud as needed
- Management of our maps data for Find A Vet
- Track pricing violations across the Internet via Trackstreet for retail partners
- Social media management including content creation and management of a master content calendar
- Back up to website enhancements and bug fixes
Retail
- Provide analytics support to Retail and Digital Management team as needed
- Lead Power BI monthly reporting Extended and Factory sales including supporting Marketing Manager needs analytics (Primary retail) - Direct and Indirect
- Assist building 1P Database and integrating the DTC customer information from iVet, and ACB site plus others into our local database (Salesforce)
- Management of Customer Journeys: Data processing and analytics to determine effectiveness
- Helping to regularly service our group inbox to help aid customers who email in that have issues, and escalate when there is a problem
- Collaborate during launch of PIM functionality
- Assist on Data summit requirement gathering - pillar for Omni channel project
Skills & Capabilities
- Google Suite knowledge. Specifically knowledge of Google Sheets, Microsoft Excel to aid non integrated data
- Expertise in Sales force and Sales Cloud
- Knowledge of Moodle
- Adobe
- GA4
- Ability to make inferences and capture insights based on data
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