Director Communications, Content (hybrid in Minneapolis)

The pay range is $125,600.00 - $226,100.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

Job Title: Director of Communications, Content 

Classification: Exempt 

Date: September 2024 

About Us: 

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.

The Enterprise Communications team builds confidence, pride and advocacy for Target, connecting and counseling companywide to move our $100-billion business forward. Using our wide-reaching access and influence, we shape Target’s culture and protect and strengthen its reputation, and we help to drive traffic, sales and guest loyalty.   

We’re looking for bold communicators and relationship-focused pros who think strategically and creatively and are committed to excellent execution and top-quality storytelling for all stakeholders. Comprised of everything from public relations and content and creative teams to executive communication and crisis management, Enterprise Communications offers a world-class canvas for communicators to serve Target’s millions of stakeholders. 

The Content Director is responsible for co-leading the team that creates content across owned channels in partnership with the creative and platform teams, and Enterprise Communications as a whole. They ensure the team’s work reflects the style, voice and audience needs of the given channel, and develop content for high-profile, complex projects. They demonstrate leadership across Enterprise Communications, building partnerships and leading efforts across capabilities to support the broader team’s strategic roadmap and talent development. 

As Director of Communications, Content, you will: 

• Co-lead the content team and develop best-in-class content talent, including:  

• Leading talent development routines for the team and participating in pyramid routines to ensure coaching and development, training and growth and ongoing recognition 

• Driving content team to strategize and execute, and bringing both business-led and audience-led content to life 

• Creating and maintaining a positive team culture by demonstrating behaviors consistent with Target’s values of Inclusivity, Connection and Drive 

• Overseeing contractors and their work to be in line with Target’s needs and expectations 

• Be responsible for quality content, including: 

• Editing content managers’ and contractors’ work to ensure clarity of message, tone of voice, and alignment to audience needs 

• Developing high visibility content that requires additional leadership and expertise, including but not limited to: Leadership announcements, material announcements, crisis, highly complex and time sensitive content  

• Setting and enforcing quality standards for content produced and establishing routines and development opportunities that continuously advance the work 

• Collaborate across communications leadership team to evolve our storytelling capabilities, including: 

• Owning storytelling strategy, health and evolution of content of owned channels, including one of the following: 

• corporate site content strategy and governance, press release process; or 

• internal email channels and