Assistant Social Media Editor

Everyday Health Group Pregnancy & Parenting is searching for a passionate, driven, and enterprising Assistant Social Media Editor to create, schedule, and post content on various social media platforms (Instagram, TikTok, Pinterest, etc.) for BabyCenter and What to Expect. An ideal candidate is excited to produce content, thrives on adapting to shifting platform algorithms, and is genuinely plugged into online mom culture.

This role reports to the Senior Manager, Social Media Content and sits on a collaborative team of social media specialists and video producers, offering hands-on experience working across major social platforms with opportunities for growth and mentorship.  This is a hybrid position, requiring the job duties to be performed in our New York City office at least once per week.

Key Responsibilities

• Collaborate with the social team to brainstorm content that supports brand awareness, engagement, and audience growth, with a particular focus on Instagram and TikTok.

• Track viral trends, celebrity moments, and pregnancy/parenting-related daily news and pitch smart, creative ways for the team to bring that content to life on social.

• Package service-forward and app-promoting social content in Canva with help from our design team. 

• Manage the posting of social content to multiple platforms using Sprout Social and platform-native scheduling tools. 

• Assist with outreach to external creators and other Ziff Davis teams for content-sharing opportunities, under the guidance of the Senior Manager, Social Media Content.

• Foster community by engaging with external social posts and responding to audience feedback in comments and DMs on all key platforms.

• Assist our branded content team with social-related questions and client tasks, as needed. 

• Work with Associate Social Media Producer to support on-camera work and footage collection for social-first videos. 

Qualifications

• BA/BS or equivalent experience in digital marketing, journalism, communications, or a related field

• Ability to work in our New York City office a minimum of 1 day a week

• Proven success managing multiple projects at once, working quickly, and meeting deadlines 

• Excellent social media writing, organization, and communication skills 

• Hands-on experience creating, publishing, and optimizing social media content for a brand, publication, student organization, or creator project across platforms including Instagram, TikTok, Pinterest, Facebook, X, and/or YouTube.

• Working understanding of platform-specific features and scheduling tools

• Experience using Canva and being on camera for social videos a big plus 

About Everyday Health Group - Pregnancy & Parenting

Everyday Health Group - Pregnancy & Parenting operates the world’s most-recognized pregnancy and parenting brands, including What to Expect, BabyCenter, Emma's Diary, and Mom 2.0. We reach millions of families every month through our global websites, mobile apps, online communities, email, and social platforms, guiding parents through every step of the parenting journey – from preconception and pregnancy to the baby years and beyond.

Life at Everyday Health

At Everyday Health Group, the Health & Wellness division of Ziff Davis, we work in a culture of collaboration and welcome those who desire to join our growing global community.  We believe in careers versus jobs and people versus employees. We seek enthusiastic individuals with an entrepreneurial spirit looking for an environment that rewards your best work. 

Everyday Health offers competitive salaries in addition to robust, health and wellness-focused benefits, including comprehensive medical, dental and vision coverage, as well as life and disability benefits. Our employees enjoy Flexible Spending Accounts (FSAs), a 401(k) with company match, and an Employee Stock Purchase Plan. We are committed to work-life balance with Flexible Time Off, Volunteer Time Off and paid holidays. We offer family building and caregiving support and generous Family Care and Parental leave, when you need it.  We also provide Fitness Reimbursement and access to wellness programs, ensuring our team stays healthy both physically and mentally.

Our Culture and Values

We created our values together to guide our