Product Manager - IVD

Unilabs is on the lookout for an exceptional Product Manager with a specialization in IVD to join our vibrant Global Commercial team.

1.Understand market needs based on global strategy / FFU / research:

• Gather countries inputs on product priorities (FFU).
• Lead global product market research.

2.Create global Campaigns & Value propositions:

• Define global disease journey’s priorities for B2B.
• Define global toolkit deliverables for B2B and B2C/DTC.
• Create toolkit assets and content.
• Define the global value proposition of IVD for B2B.

3.Winning Global ‘Ignite’ portfolio:

• Define global ignite portfolio for DTC & B2B.
• Define product innovation masterplan.
• Lead the business case for new product innovation.

4.Deploy / train local teams on:

• New global Campaign.
• New value proposition.
• New Product launches.

5.Tracking / results:Track results on Campaigns & product launches.

6.Competitive intelligence:

• Be up to date on offering from competitors across markets

Requirements

• Partner with local markets (interpersonal skills)
• Market research (agency support covers gap)
• Understand product/diseases (technical knowledge)
• Define key deliverables for B2B (experience in B2B)
• Content creation as medically compliant as possible (technical knowledge)
• Deep understanding on Doctor’s needs (IVD experience, sales experience)
• Understand product/diseases (technical knowledge)
• Built a business plan with multifunctional team (analytical, writing, interpersonal, planning & organization skills)
• Deep understanding on Doctor’s needs (IVD experience, commercial team experience)
• Deployment or training local teams (technical knowledge, presentation skills)
• Technical content to be shared with local teams (technical knowledge)
• Analyse results & get valuable insights (analytical skills)
• Understand IVD product details & differences (technical knowledge)
• Background: biology / biochemical -  someone that understand our products (not medical as we do not want to create a parallel medical team).
• Experience in B2B and/or sales relationship with practitioners.
• Experience on building content.
• Experience on  deployments or team training.
• Experience in IVD is essential
• High level of English.