Digital Customer Enablement Intern
H.B. FullerAbout the role
As the largest pureplay adhesives company in the world, H.B. Fuller’s (NYSE: FUL) innovative, functional coatings, adhesives and sealants enhance the quality, safety and performance of products people use every day. Founded in 1887, with 2024 revenue of $3.6 billion, our mission to Connect What Matters is brought to life by more than 7,500 global team members who collaborate with customers across more than 30 market segments in over 140 countries to develop highly specified solutions that enable customers to bring world-changing innovations to their end markets. Learn more at www.hbfuller.com.
What you can expect from H.B. Fuller’s Internship Program:
You’ll be joining a cohort of talented students from a variety of schools across the U.S. We hire interns in the following positions: Process Engineering, R&D, Strategic Sourcing, Technical Sales, Supply Chain, Product Marketing, Information Technology, and more.
The projects we task our interns to lead are impactful and meaningful to our organization. You’ll be supported by your Manager and Mentor to gain in-depth knowledge of the adhesive industry and collaborate with various departments and functions. We also offer an established path for next-level opportunities – making this internship the starting point for a long-term career path.
Location: St. Paul, MN
Our Internship Experience includes:
12-week paid program beginning the end of May to mid-August to gain insight and knowledge in your field.
Interactive orientation and events with skilled professionals in your field, including managers, directors, and CEO.
Multiple networking, volunteer and fun events – both virtual and in-person.
Impactful projects that make a difference internally and externally for H.B. Fuller.
End of summer final presentation to showcase your career development with support from managers and peers
Position Overview: We are seeking a motivated, energetic intern who brings creativity, analytical thinking, and strong organization to our digital customer enablement initiatives. This role will focus on projects that enhance the way internal teams and customers engage with our digital tools, data, and insights.
Primary Responsibilities:
AI-Driven Sales Assistant Discovery Project
Research market best practices for AI-powered sales assistants and virtual selling tools.
Conduct internal stakeholder interviews to assess needs, use cases, and capability gaps.
Review customer data and digital behavior to inform recommendations.
Synthesize research into a comprehensive proposal summarizing findings, options, and recommendations.
Present final proposal to key stakeholders at the end of the internship.
Enhance Digital Product Data
Review existing product data for accuracy, clarity, and relevance across digital channels.
Identify gaps and improvement opportunities that support both existing and prospective customers
Assist with Asset Planning, Sourcing, and Creation
Support the development of digital and promotional assets for internal and external audiences.
Help organize informational materials for trainings, product launches, or customer communications.
Source existing materials and coordinate with creative resources for new asset creation
Minimum Qualifications/Requirements
Currently pursuing a bachelor's degree in business, marketing, communications, data science, or a related field.
Strong communication, interviewing, and interpersonal skills.
Ability to synthesize qualitative and quantitative data into actionable insights.
Detail-oriented with strong organizational and time management skills.
Familiarity with customer journey mapping, persona development, or VoC methodologies is a plus.
Pay is based on several factors including but not limited to education, work experience, certifications, and geographic location.
The salary for this role is $22 - $25 per hour.In addition to your salary, H.B. Fuller offers employees a competitive total rewards package including comprehensive benefits, incentive and recognitions programs, health & wellness benefits, 401K contributions, paid time off and paid holidays. Eligibility may vary.
H.B. Fuller is an Equal Employment Opportunity employer and proud to have created a collaborative culture where
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