VP, Product and Solutions Marketing

Founded by mathematicians and cyber defense experts in 2013, Darktrace is a global leader in cyber security AI, delivering complete AI-powered solutions in its mission to free the world of cyber disruption. We protect more than 8,400 customers from the world’s most complex threats, including ransomware, cloud, and SaaS attacks.

Our roots lie deep in innovation. The Darktrace AI Research Centre based in Cambridge, UK, has conducted research establishing new thresholds in cyber security, with technology innovations backed by over 130 patents and pending applications. The company’s European R&D center is located in The Hague, Netherlands.

Headquartered in Cambridge, UK, Darktrace has more than 2,400 employees located globally. Customers include public sector agencies, education institutions, media, organizations supplying critical infrastructure, and businesses of all sizes worldwide.

This is an excellent opportunity to join a fast-growing company, named one of TIME magazine’s “Most Influential Companies” for 2021 and one of Fast Company’s “Most Innovative AI Companies” in 2022. For more information on our cutting-edge technology, visit darktrace.com.

Job Summary

Darktrace is looking for a VP of Product and Solutions Marketing, a senior executive to develop and lead our global product marketing strategy, reporting into the Chief Marketing Officer.  Your primary responsibilities will include: developing product and solutions-level messaging and positioning; partnering closely with the development team to manage new product introductions; generate content that establishes our strengths and differentiation within the markets we compete; evangelize internally and externally on the benefits of Darktrace and our portfolio; partner with sales and other go-to-market teams to ensure our a high level of competency and knowledge on our portfolio; and overseeing the GTM strategy and marketing execution for the Darktrace portfolio of offerings. 

Location - This position can be based out of any major Darktrace office, including New York, DC, Chicago, Austin, San Francisco or Los Angeles.

 

Key Duties & Responsibilities

• Drive product marketing direction, collaborating with other marketing functions such as demand generation marketing, corporate marketing, and partner marketing.
• Understand market trends, customer requirements, usage and buying behavior, and the partner ecosystem to better identify market opportunities and customer demand for Darktrace’s product offerings.
• Educate the market about Darktrace’s core technical value offerings through multiple collateral such as demos, white-papers, workshops, presentations and technical blogs, driving views of that content.
• Educate sales and the partner sellers about the competitive landscape and competitor offerings.
• Provide input and strategy into product roadmap, strategy, and pricing based on market and customer research finding, industry analyst interactions and competitive findings.
• Use customer, partner and competitive research to influence product strategy and drive effective messaging.
• Develop and own product positioning, messaging and value propositions that differentiate Darktrace solutions in the market.
• Craft engaging audience-specific content, including case studies, solution briefs, web content, presentations, data sheets, white papers and sales playbooks that can be utilized globally.
• Conduct ROI/TCO analysis and develop content to help customers make the business case for Darktrace.
• Manage, build, and lead a strong team by recruiting, coaching and developing team members.
• Excellent strategic planning, organizational and creative thinking skills.
• Travel globally for internal and external engagement, as required.

 

Qualifications & Experience

• Proven track record of success in product and solutions marketing, very strong preference from within the cybersecurity industry.
• Minimum of 15 years Enterprise Software / SaaS marketing experience with 10+ years of team leadership experience.
• Strong knowledge of the cybersecurity landscape, including industry trends, solutions, and competitive landscape.
• Excellent leadership and team management skills, with a track record of building and managing high-performing teams.
• Exceptional communication, negotiation, and presentation skills.
• Analytical mindset with the ability to leverage data and market insights to drive informed decision-making.
• Strong business acumen and understanding of product revenue goals and pricing.
• Ability to work collaboratively and cross-functionally with other departments and r