manager, Market Planning
StarbucksAbout the role
Now Brewing - manager, Market Planning! #tobeapartner
From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.
The Market Planning Manager position is responsible for both the strategic planning and tactical implementation for a range of projects and initiatives, including growth strategy, retail analysis, market planning, and supporting strategic initiatives. Successful candidates are self-motivated, detail-oriented, organized, and have a growth mindset. The role requires strong analytical capabilities across financial, real estate, and macro-economic domains to synthesize actionable insights that inform the collective plan.
As a manager of market planning, you will…
- Contribute to the creation, development, and prioritization of growth strategies, plans, and goals.
- Provide research, quantitative analysis, and modeling to analyze new store opportunities, business plan development, competition, performance and/or evaluation of business opportunities, current or potential.
- Support planning, deployment and execution of Starbucks key strategies in areas such as trade area optimization, new store growth, store relocations, and store concept optimization.
- Research and develop strategic recommendations to create critical value to clients, markets, business units, and the company.
- Apply analytical methods to quantify threats and to identify opportunities to increase market share and/or identify organic growth opportunities.
We’d love to hear from people with:
- Minimum of 5 years of experience using statistical software for analysis of market research data and development of regression and other multivariate models
- Minimum of 3 years of project management experience
- Minimum of 3 years of statistical and marketing research experience in a retail or related environment
- Minimum of 2 years of national retail or restaurant experience
Minimum of 2 years of experience using demographic data in retail markets, site analysis or marketing research
Ability to perform statistical, mathematical and financial modeling
Familiarity with application of Geographic Information Systems (GIS) and spatial analysis technology in a market research environment
As a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools. Additionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities. You will also have access to backup care and DACA reimbursement. Starbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to starbucksbenefits.com.
*If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above. For roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above.
The actual base pay offered to the successful candida
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s