Senior Financial Analyst, Commercial Finance

Simple Mills is on a mission to transform the way food is made—creating nourishing products with astounding ingredients and amazing taste. Founded in 2012 by Katlin Smith, our brand has redefined center-aisle grocery by delivering better-for-you products made with unique, nutrient-dense ingredients. Today, we’re a category leader and the #1 natural brand in multiple segments, with distribution in over 30,000 stores nationwide. 

Now, as part of Flowers Foods, we’re entering an exciting new phase of growth—expanding our reach, accelerating innovation, and amplifying brand awareness, all while preserving the integrity of what makes Simple Mills special. Our commitment to using simple, high-quality ingredients ensures that every bite is both delicious and nutritious. Whether it’s watermelon seed flour in our cookies or butternut squash in our crackers, we craft our products with innovative, wholesome ingredients that deliver extraordinary taste. 

Our work has been recognized by Fast Company as a Brand That Matters and a Most Innovative Company, and has been featured in Vogue, Forbes, Women’s Health, and NPR’s How I Built This. In 2024, Inc. named us one of its Best Workplaces, reflecting our dedication to fostering an inspiring and inclusive environment where passionate individuals can make a difference. 

Join us as we shape the future of food. Learn more at www.simplemills.com. 

Role Description

The Senior Financial Analyst, Commercial Finance will play a critical role in helping to scale Simple Mills’ Commercial Finance team. This role will work cross-functionally to deliver insightful reporting and analysis to support Sales, Marketing and Operations. The Senior Financial Analyst, Commercial Finance will report to the Commercial Finance Manager and will be responsible for:

• Owning sales forecasting for key accounts/sales channels.
• Partnering with Sales and Marketing to build assumptions for velocity, distribution and promotion. 

• Working with stakeholders across the business, including senior leaders, to set targets and budgets for the company during the Annual Operating Plan (AOP) cycle. 

• Collaborating with the Sales team to plan and optimize sales promotions using a Trade Promotion Management system, communicating trends, insights and variances against forecast. 

• Partnering with the Marketing team on budget management by analyzing variances to budget and understanding the strategic drivers for spend. 

• Completing ad-hoc financial analysis to support cross-functional decision-making and present findings and recommendations to company leaders. 

• Identifying areas and implementing recommendations for continuous process improvement. 

• Supporting Simple Mills’ people development by strengthening the financial acumen of cross-functional partners and building a foundation of strong financial stewardship. 
• Performs other projects as assigned

Requirements

• A Bachelor's degree in Finance or Accounting is required
• A minimum of 2+ years of experience in a Finance/Accounting focused role 
• Proficiency with syndicated data sources (Circana, Nielsen, SPINS).
• Strong knowledge of financial statements and accounting principles.
• Experience with budget management preferred
• Advanced Microsoft Excel skills and financial modeling experience.
• Experience with Power BI
• A personal connection to the Simple Mills mission and a fervent desire to improve the food system to help people and the planet thrive.

Intrinsic qualities we hope to find in our new team member:

• Self-starter with ability to work independently and solve problems with minimal guidance.
• Keen attention to detail.
• Exceptional verbal and written communication skills.
• Proven ability to excel in a fast-paced environment.

• Flexibility, adaptability, and a proactive approach to a rapidly evolving industry and company.
• Passion for natural food, healthy eating, and transforming perceptions of ingredient labels.

Working at Simple Mills

At Simple Mills, we’re not just building a brand—we’re leading a movement that’s transforming how food is made and enjoyed. If you’re passionate about purpose-driven work and crave a role where you can have a meaningful impact, this is your chance to be part of something bigger. 

Why Join Us? 

• Be a Change-Maker 
  Play a key role in redefining the food industry, crafting products