Assistant Director of External Communication
City of CharlotteAbout the role
Close Date: Friday, March 13, 2026 12:00 AM
Department: Charlotte Communications Department
Salary: $83,208.00 - $104,010.00 Commensurate with Experience
Welcome to the City of Charlotte
Charlotte is America’s Queen City, opening her arms to a diverse and inclusive community of residents, businesses and visitors alike. Here you will find a safe, family-oriented city where people work together to help everyone thrive. The mission of the City of Charlotte is to deliver quality public services and promote the safety, health, and quality of life for all residents.
Our guiding principles include:
Attracting and retaining a skilled and diverse workforce
Valuing teamwork, openness, accountability, productivity, and employee development
Providing all customers with courteous, responsive, accessible, and seamless quality services
Taking initiative to identify, analyze, and solve problems
Collaborating with stakeholders to make informed decisions
SUMMARY
The Assistant Director of External Communication in the Charlotte Communication and Marketing (CC&M) Department reports to the Deputy Director and is primarily responsible for overseeing the execution of the strategic vision of the City of Charlotte’s communication to the public. This position provides guidance and management on various projects and is responsible for strategy for external messaging and campaigns.
Major Duties and Responsibilities
- Ensuring projects are meeting budgets, timelines and brand requirements.
- Reviewing and assisting in development of PR service proposals and requests.
- Developing trusted relationships with citywide staff and vendors to provide exceptional service to clients in relaying complex messaging to the public.
- Collaborating with both staff and vendors to plan the overall strategies and workflow.
- Providing opportunities for mentorship, professional development and training.
- Helping Communication and Marketing teams overcome obstacles and working closely with the Deputy Director to offer solutions.
- Monitoring and reporting results of team efforts and proposing actions for the future.
Knowledge, Skills and Abilities
- Excellent interpersonal, verbal and written communication skills.
- Proven success with client relationships or project management.
- Hands-on experience in setting strategy and reporting results with organizational leaders.
- Experience managing teams, workflows and strategy.
- Experience managing client support and planning.
- Proficient in analyzing data to drive decisions and campaigns.
- Excellent leadership and organizational skills.
Preferred Qualifications
- Strong background in campaign strategy, strategic communication and public relations
- Project Management experience
- Ability to cultivate strong client relationships
- Leadership experience
CONDITIONS OF EMPLOYMENT
The City’s Background Check Policy requires background checks to be conducted on final internal or external candidate(s) applying for any position with the City of Charlotte. The type of information that will be collected as part of a background check includes, but is not limited to: reference checks, social security verification, education verification, criminal conviction record check, and, if applicable, a credit history check, sex offender registry and motor vehicle records check.
Background checks must be in compliance with all federal and state statutes, such as the Fair Credit Reporting Act (FCRA). The checks must be consistent with the guidelines set forth by these laws requiring organizations to obtain a candidate’s written authorization before obtaining a criminal background report, motor vehicle records check or credit report; and to properly store and dispose of information derived from such reports.
Final candidates must pass a pre-employment drug-screening test and physical examination. During the selection process, candidates may be asked to take a skills test, and/or participate in other assessments.
The City of Charlotte is an Equal Opportunity Employer and does not unlawfully discriminate on the basis of race, religion, color, sex, national origin, marital status, age, disability, sexual orientation, political affiliation or on the basis of actual or perceived gender as expressed through dress, appearance, or behavior.
Our culture is to serve the community honorably.
HOW TO APPLY
Apply online.
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