VP - Account Leader Dallas
IPG DXTRAAbout the role
Golin Dallas is looking for a strategic VP, Director Catalyst (Account Leader) to guide business direction for one of the food industry's most dynamic and innovative brands.
Golin has been on a winning streak of recognition: PRWeek’s Best Place to Work, Provoke Media’s Global Agency of the Year, PRWeek’s Large Agency of the year and winning two Grand Prix at Cannes.
Riding the wave of recognition and award-winning work, the VP, Director Catalyst has an incredible opportunity to work as a trusted advisor to client leadership across communications and marketing functions to counsel and ensure client satisfaction over programming for numerous business categories that help promote and protect the brand in Dallas and keep Golin on top.
It’s an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations, and we know other brands can benefit from the award-winning work we create.
You will work with an integrated team of specialists to develop media strategies and champion brave, earned-first campaigns that drive business and media results. You’ll develop and motivate an inclusive, best-in-class internal team that roll up their sleeves and go above and beyond to deliver for one of the agency’s largest clients and one of the world’s most recognized brands.
We are looking for a strong leader and counselor with the ability to think cross platform by contributing to an integrated team.
You will:
- Provide strategic leadership to evolve our agency’s offerings, strengthen capabilities, and accelerate growth
- Serve as the day-to-day lead for a proportionate share of the client portfolio, representing a diverse mix of businesses to drive earned-first programming that deliver media and social results
- Drive strategy and client relationships, leading projects, clients and team and providing ongoing counsel on business and media strategies
- Showcase a strong command of both digital and traditional communication practices and strategies, focusing specifically on consumer media relations
- Partner directly with senior and executive directors to ensure cohesion in strategic planning across multiple portfolios under one master client account
- Manage all respects of finance and staffing including budgets, forecasting, hiring and developing scopes of work
- Bring contagious, positive energy to guide and motivate staff and supervising staff members, ensuring the team's success by managing work quality and productivity level
- Lead, mentor, coach and support team members in their goals, development and career pathing
- Harness skillsets across Golin’s G4 model to ideate and flesh out ideas as they relate to client objectives, bringing them to life in presentations and written proposals and sell them to our clients
Growth Opportunities:
- Direct access to a large team of seasoned and talented professionals who will not only help improve your work but establish a path for you to grow within Golin long term
- Ability to work and learn cross-functionally within a large, diverse account with many different workstreams
- Opportunity to help build and lead a new remit from the ground up including directing annual strategy and plan, developing processes and growing the team
- Career-defining opportunity to execute premier media and client strategies for a globally recognized food brand
Requirements:
- 10+ years relevant experience in communications; earned media expertise is a must – food experience a plus!
- BA/BS in Journalism, English, Communications, Public Relations, Marketing or related field
- Strong hold of the consumer media landscape and a tactfulness for knowing what drives consumer news cycles
- Proven ability to engage with and counsel sen
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