AVP, Practice Development Manager Specialty – Area (Oklahoma & Surrounding Area)

Job Description:

Role Summary/Purpose:

The Area Practice Development Manager is responsible for building strong relationships with healthcare providers through virtual outreach (with the occasional in-person visit) across the designated Healthcare Speciality industry. The goal is to drive product adoption and engagement, ultimately supporting healthcare providers while achieving or exceeding credit utilization metrics within their assigned territory. The Area PDM owns a defined book of mid-to-large practices; prioritize accounts, set practice-level strategies, and select programs/cadence to meet goals.

This position covers Oklahoma, New Mexico, Arkansas, Louisiana and part of Texas.

Essential Responsibilities:

• Build strong working relationships to effectively understand and address opportunities for growing sales within the assigned territory comprised of Oklahoma and surrounding states.

• Use discretion to determine when to prioritize high-value sales opportunities (CareCredit acceptance, Installment/MSF sign-ups, reduced origination fee pilot, or waived enrollment fee offers)

• Develop long term client relationships with provider offices, assist them to identify and capitalize on growth opportunities while satisfying customer needs and sales requirements of CareCredit

• Identify competitive threats (e.g., promotional material, websites, provider conversations) and determine appropriate actions to reinforce CareCredit as the product of choice/first look

• Proactively identify and evaluate new business opportunities, enrolling new providers and managing the existing provider book, looking for ways to grow and scale both existing and new provider enrollments.

• Apply judgment to decide when an in-person visit is required versus when a virtual engagement is sufficient based on sales opportunity and provider needs

• Lead sales strategy and manage budget for assigned territory as part of a broader regional team

• Utilize identified sales strategies - including prioritization, during provider visits and calls to achieve results; document all activity in Salesforce

• Develop profound knowledge in designated industry to better understand and support providers with their specific needs

• Maintain knowledge and understanding of all Synchrony/Health & Wellness products, offerings, technology partnerships, current rates, and compliance requirements to support the usage within designated industry and assigned region

• Meet/exceed additional performance measurements and KPI expectations based on provider visit reaction, territory management, industry segmentation, and visit goals

• Set business goals to both forecast and meet sales and credit application performance required for assigned territory

• Assist with the commercialization of provider Point of Sale (POS) initiatives and products within assigned territory

• Partner with industry account/product representatives, key opinion leaders and technology experts to effectively drive adoption and utilization

• Proactively sign-up providers for CareCredit acceptance and Installment/MSF products, acting as a hunter when new opportunities are uncovered

• Safely and securely manage company digital assets (laptop, tablet, cell phone)

• Perform other duties, special projects, and attend industry/association trade shows as assigned

Qualifications/Requirements:

• A minimum of 3 years sales experience including 1+ years of Consultative Sales experience

• Primarily remote with potential to travel up to 30% to attend industry/association trade shows, including weekends, or an occasional in-person practice meetings.

Desired Characteristics:

• Ideal candidate will reside in Oklahoma City or Tulsa area.

• BA or BS degree or equivalent experience.

• Advanced computer skills including Microsoft Word, Microsoft Excel, MS PowerPoint, MS Outlook

• Outside sales experience, Field Sales and Virtual/tele-sales experience

• Skilled in virtual engagement, data-driven selling - supported by CRM insights

• Business travel & expense budgeting knowledge

• Sales experience in the Healthcare Wellness industry; proven portfolio ownership (account plans, prioritization)

• Solution-oriented, consultive, value-based selling experience

• Medical sales / marketing experience

• Executive sales, account management, and assigned-territory routing experience

• Ability to drive field-based growth with strong territory ownership

• Exper