Director of Marketing

This is a once in a lifetime opportunity to be a marketing leader at one of the most esteemed organizations in Jefferson City. You’ll be strategically in the center of a great work environment. This role is responsible for helping to create and helping to execute the brand vision and mission for Jefferson Bank’s major lines of business. In conjunction with the Corporate Marketing Department, you will be responsible for managing several marketing initiatives, including working with executives, and business line leaders, to execute a strategic marketing strategy. You will ensure brand, KPI, and ROI metrics align with overall Marketing strategy for the company.

 

• Will work with the President to assist with growth marketing strategies across the Mid-Missouri area
• Will work with Bank Leadership to ensure growth and overall profitability
• Collaborate with Corporate Marketing to ensure brand and overall strategy fit with the company’s overall plan
• Provide input to the ongoing process of improving user experience
• Execute multiple campaigns across major business lines and responsible for reporting ROI to key stakeholders and executives
• Will need to get buy-in and sell ideas to internal audiences and strategic vendors/partners
• Drive ongoing measurement and process improvements, as it relates to acquisition metrics and campaign ROI
• Will actively understand and manage some of the Bank’s public relations activities.

Qualifications

We’re looking for a rockstar marketing individual interested in joining a group of established bankers and leaders in the Jefferson City area!

• Degree in Business, Journalism, Advertising, Marketing, and/or Communications strongly desired
• Demonstrated ability to work independently and to manage his/her own project tasks
• Demonstrated ability to work and think strategically and growth-oriented
• Proven ability to work well with teams and gain consensus among peers and other individuals across the company
• A proven ability to create strong, compelling marketing campaigns
• A proven ability to work collaboratively with other marketing professionals
• Experience with Microsoft Office suite

 

Prior history working in the financial services industry is not required

Proven ability to lead and collaborate across multiple departments involving several stakeholders to maximize impact

 

We are looking for a highly organized, strategic, and passionate individuals and hope you will consider applying to join the team!