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Business Development Manager

Brunswick Corporation
Fond du Lac, United Statesfull_timeVerifiedPosted 17 Sept 2025
💰 $136,100/yr($84,500/yr$136,100/yr)

About the role

Are you ready for what’s next?  

Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond.  Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation. 

Innovation is the heart of Brunswick.  See how your contributions will help transform vision into reality:

Position Overview:

Work for the undisputed leader in the Marine Industry! Mercury Marine, a Division of Brunswick based in Wisconsin, offers a unique, fun and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry. Mercury’s work environment is fast-paced, competitive, and high-energy. Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the Mercury Marine Independent Boatbuilder network within his/her sales zone through building strategic relationships with current and future customers. The successful BDM will coach, consult, develop and grow sales volume, market share, and profitability that meets the objectives of Mercury Marine. Additional responsibilities include developing a strategy to service existing accounts; develop new business; monitor weekly reports; work in National, Regional and local boat shows; attend sales meetings; and utilize computer and forecasting tools. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short and long-range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures.

This specific opportunity – Independent Boatbuilder BDM for the Southeast United States, primarily the state of Florida. The selected candidate will live in one of the states in the market.

At Brunswick, we have passion for our work and a distinct ability to deliver. 

Essential Functions:

• Develop and maintain strong working relationships with existing Mercury Marine independent boat builder partners as well as develop prospective new opportunities.
• Outstanding commitment to the long-term development of Mercury independent boat builder partners. Must exemplify a proven ability to coach, manage, consult and grow sales with specific and measurable objectives. A strong business acumen is essential.
• Internal and external expert of customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.
• Must be a skilled listener, mediator, and negotiator while accomplishing goals and protecting interests.
• Must have a proven track record of exceeding sales and market share goals and demonstrate an intense motivation to sell and grow the business.
• Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and the market environment. Must be able to present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
• Ability to travel to multiple Mercury boat builder partner locations within the assigned territory. At least 50% overnight travel is required.
• Communicate customer requirements and request support from other departments as necessary to assist in achieving established objectives. Must have strong cross-functional skills.
• Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
• Attending Mercury sponsored events, boat-shows, open-houses, and dealer events on the weekend is considered common

Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.

Required Qualifications:

• Bachelor's Degree in Business Management, Marketing, or equivalent.
• Minimum 3+ years of related work experience within the Marine Industry, Recreational Industry, or in the areas of Sales, Business or Marketing.
• Strong communication skills, both verbal and written, and the ability to effectively communicate cross-functionally.
• Proficient in Microsoft Office applications (including MS Word, MS Excel and MS PowerPoint) Internet/Intranet and CRM skills, particularly while tethered via laptop from a remote location.
• Must have a valid driver’s lice

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Company

Brunswick Corporation

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