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Principal, Paid Media

Right Side Up
United Statesfull_timeVerifiedPosted 25 Jan 2024

About the role

About the Company
Founded in 2015, Right Side Up is the premier growth marketing consulting firm in the U.S., with staff deployed in the most prestigious and high-growth tech companies in the world, including Uber, Lyft, DoorDash, Stitch Fix, Coinbase, Stripe, MongoDB, Fitbit, Calm, Instacart, Yelp, Google, and hundreds more. We provide all of the marketing chops, and none of the agency fluff. We’re trusted by the most buzzed-about early-stage ventures, the fastest growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth.

Responsibilities
Right Side Up Principals are responsible for leading and growing high performing Agency Teams for our mid-stage and enterprise clients. We’re looking for someone to lead our Consumer Media Team. 

- You will assist in the pitch process for new clients, and be deployed into high priority strategic client opportunities to lead strategic paid media strategy, planning, buying and team management- You’ll build credibility, deepen relationships and drive long-term strategic impact for clients from an embedded team leadership position and stay up to date on relevant industry trends- You’ll need to quickly develop an understanding of our clients’ business and how to drive strategic media expansion through data-driven insights- You’ll be responsible for managing and deploying media budgets across priority media channels and partners and making adjustments to the plan based on performance. - You’ll direct creative resourcing to support media campaigns and performance as needed- You’ll lead the development and presentation of weekly, monthly and/or quarterly campaign performance, actionable insights and results to clients- You will help build a bespoke media team for every client opportunity. You’ll work with our recruiters, marketing strategists, business unit leads and network of 10,000+ marketing experts to fill each role. As a team leader, you’ll be responsible for the performance and effectiveness of your team. - You’ll assign tasks to your team and ensure that the required output is delivered on time. You’ll serve as a point of escalation for your team members, and motivate, guide, mentor and nurture them to consistently deliver exceptional results for our clients- While your primary focus will be on helping clients drive real business results through the teams you’ll design, build and lead, you’re not afraid to jump into operational mode to get the job done- You’ll proactively identify strategic opportunities within your network to refer to Right Side Up and expand our scope of work with each client you’re supporting

Requirements
- 10-15 years of marketing experience in an agency or client-facing paid media role, ideally supporting high-growth consumer or tech brands. In-house experience is also desirable, but not required- 5+ years of leadership experience, designing, building and managing paid media teams while in-house and/or at an agency- Experience partnering with senior leadership to develop and execute strategic media plans - Expertise building and developing teams to drive optimal organizational resourcing and peak media performance- Intelligent and passionate senior marketer with a humble player-coach attitude- Excellent communicator with polished presentation and negotiation skills - Ability to work collaboratively and cross-functionally to bring programs to life- Motivated self-starter; highly organized, able to quickly digest large amounts of new information, balance context switching with ease; ability to adapt quickly in a changing environment- The ability to think on your feet, take charge, be creative, and be dependable

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Company

Right Side Up

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